When a customer visits your website, this is your opportunity to give them a reason to buy your products. As eCommerce marketers, we have a responsibility to fulfill the expectations of customers and give them the tools they need to … Read More
Building relationships with your prospects and current customers is the key to nurture online leads and close your sale. Whether you focus on professional services or have a product-driven business, it’s crucial to stay connected with these consumers. This process … Read More
Our Senior Web Designer, Angie Smith, just celebrated her 5-Year Workiversary at KWSM! Angie started with our team as a Website Designer and was promoted to Senior Website Designer two years ago. During her time on the team, she … Read More
Like many social media platforms, Pinterest is constantly adding new features to improve its user experience. It is important to keep up with these ever-evolving trends so that your business and your social media strategy can adapt accordingly. Pinterest is … Read More
Are you thinking about going live on your business’ social media platforms? Interacting with your customers on social media is a great way to create a sense of brand loyalty. Live streaming is easy and not as scary as you … Read More
It seems like no one buys anything anymore without some sort of recommendation or review from friends, influencers, or celebrities. This has made influencers one of the most powerful drivers in Instagram marketing. After you build your influencer strategy, how … Read More
Video conferencing has more benefits than just keeping your internal staff connected with each other. Video calls can actually help you close more sales. Since March of 2020, sales-related B2B video conferencing has increased by as much as 53%. This … Read More
Instagram is a platform that revolves around engagement. For businesses, this means it holds the power for you to better connect with those who may be interested in your brand. For small businesses, Instagram is a great place to … Read More
Creating a Twitter account for your small business is probably more beneficial than you might think. The platform has a variety of audiences your business can reach, and you might even discover a new audience you did not think of … Read More
When influencers started building momentum as a valuable marketing tool, companies were focused on the big celebrities as growth drivers. Businesses were willing to dish out big budgets to get a post or story from one of these individuals, … Read More