How To Successfully Live Tweet an Event
Live tweeting is a great way to keep your followers engaged and interested in what’ s going on around your brand. Sharing a play-by-play of an event or being part of one that is based around your brand lets anyone interested who couldn’t attend feel like they are a part of what’s going on. Think […]
The Future of Social Media is Here: Instagram Monetization
During the recent Instagram Creator Week, Instagram made a major announcement: In the coming months, some accounts will be able to leverage new tools and profit with Instagram monetization. This ability to profit off of the platform could be a major opportunity for creators, businesses, and brands that are already creating content to post […]
Social Media Tips for Small Businesses
At the end of 2020, there were over 30 million small businesses in the U.S. This number has continued to increase in 2021. Despite this boom in entrepreneurship, 50% of small businesses struggle to make it past their first year, largely because they don’t know how to promote themselves. One key ingredient missing in many […]
The Benefits of Using an Influencer for Your Brand
Influencers have quickly taken the world by storm. Oftentimes, these social media phenoms rapidly gain a loyal following and skyrocket to instant fame. Influencers started simply as creative and trendy personalities, but have since grown into brand ambassadors—and have become their own brands. Utilizing an influencer for your business marketing campaign comes with many benefits, […]
TikTok’s Lead Generation Feature is a Game Changer
TikTok has been around for almost 5 years and we STILL see so many companies dismiss this platform, because of thanks to the perception that it’s theirfor a younger demographic and has limited B2B features. In April of 2021 the popular social media platform launched TikTok’s lead generation feature that is, and it’s changing the […]
How Social Media Apps are Supporting Pride Month and the LGBTQ+ Community
June isn’t just the start of summer, it is also the start of the month-long celebration known as Pride Month. During this month, businesses and individuals alike celebrate the progress that has been paved by LGBTQIA+ community. It is a time to remember and recognize the painful past that the community has endured, but it’s […]
3 Common Lead Generation Mistakes
Lead generation is a marketing strategy that many businesses use to connect with their customers. This strategy is focused on moving prospective customers through the sales funnel to ultimately make a purchase. Although this can be a very powerful marketing strategy, many businesses don’t achieve ideal results. Here are the most common mistakes businesses make […]
Finding Inspiration For Your Next Blog
Blogging is a great way to share tips, stories, and information with your audience. Sharing blogs on your site also helps boost your SEO or search engine optimization, helping your website rank higher on search engines. Having a blog section on your website gives your brand a voice and personality while also setting you apart […]
14 Critical Elements of a Landing Page that Converts
Landing pages are an essential part of lead generation. They allow a business to simplify their offer to encourage leads and increase conversion rates. Here are the key elements that every successful landing page should include. Consistent Branding and Logo Your logo and branding should always be at the top of your landing page […]
Hiding “Likes” on Instagram and Facebook is Now an Option – Here’s How to do it
Back in 2019, it was first announced that Instagram would begin testing the option for users to hide likes on posts on their accounts. Last week, this feature finally went live on Instagram, and Instagram’s parent company, Facebook, began testing this option on Facebook for a future large-scale rollout on that platform. Hiding […]
