Developing PR Skills | KWSM Mentorship Program

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PR and Marketing go hand-in-hand. Recently, I was able to teach PR skills to a teammate and flex my digital marketing muscles through KWSM’s Mentorship Program. KWSM’s Mentorship Program Here at KWSM, we believe you should never stop learning. Our … Read More

3 B2B Marketing Trends

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As a business owner or operator, you’ve likely changed many business practices over the last few years – whether that’s streamlining inefficiencies or adopting a hybrid/remote work environment.  The marketing landscape has changed in that time, and for businesses looking … Read More

Media Pitch Vs Press Release

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A media pitch and a press release are two very different things. Although they both fall under the umbrella of public relations, they serve two different purposes. One is more focused on providing a reporter with everything they need to … Read More

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