New Digital Marketing Tools to Better Help User Ad Engagement
Snapchat and Facebook create new tools to improve advertising ROI while Instagram is testing a new engagement strategy. The are the social media stories in the news this week. Instagram is Testing the Ability to Follow #HashTags in Addition to People Users who are looking for their daily dose of a single topic can now […]
Reddit For Brands 101
Dubbed “the front page of the internet,” Reddit is a buffet of information, ready for consumption. The forum-based social network allows users to discuss and vote on all kinds of content submitted by other users – it’s essentially the comments section to every corner of the Internet. It’s a community controlled entirely by its users, […]
The Value of Your Facebook Fans To Your Business
You may not know it, but you could be sitting on a gold mine for social media marketing opportunities; a tool you can use not only to reach more people who know about your business, but also strangers who match your current customer demographics. What is this treasure trove? It’s nothing more than your Facebook […]
Everything You Need to Know About Pinterest’s Interests Targeting
Want to know the best thing about Pinterest? No, it’s not the popular avocado toast variations or the gallery wall tutorial. It’s not even about the easy wedding DIY tutorials. The best thing about Pinterest is the people who interact with these pins. Unlike social media sites like Facebook and Twitter, Pinterest is solely […]
Why You Must Take Control of Your Brand Story
Your social media presence tells a story about your brand – whether you like it or not. You might say, “But my company doesn’t have a social media strategy. We barely post. We aren’t concerned with social branding.” Eek! There’s your first problem. Not telling your story or telling is poorly is just as influential […]
Top 3 Ways Influencers Can Add Value to Your Business
As a consumer, you may be hesitant to buy into the hype of Fashion Nova and Flat Tummy Tea. But forget about buying their product, and think more about buying into their marketing strategy. The majority of Gen Zers and Millennials all over the world have heard of these brands and it’s not because they’re […]
3 Thrilling Ways To Bring Your Social Event To Life
Large events have the same nuts and bolts as small get-togethers. Imagine going over to a friend’s house for a BBQ and game night. As soon as you walk through the door you’re greeted by warm smiles and hugs, good music playing, a fire pit for some ambiance, and a few games to get everyone […]
Mistakes Happen, Make Sure You Know How To Fix Them
Everyone makes mistakes now and then. It’s a part of life, and learning out to recover from them is a vital part of growing up. However, there is difference between spilling someones drink at a coffee shop and putting something out on the internet. In our everyday lives, we can apologize, move on, and laugh […]
Facebook, Instagram, and Google are increasing the Value of their Video Streaming Apps
Video viewing on social platforms has grown over 80% year over year. Facebook, Instagram, and YouTube are vying for all those eyeballs. Each platform is elevating its video and live-streaming game in order to woo you. Here are some social media trends in the news this week. Instagram Stories are cross-posting to Facebook Your eyes […]
How to Execute Magical Marketing Campaigns for the Holidays
Everyone knows that once we’ve gotten through the ghouls and the goblins of Halloween, Santa Claus will be here in the blink of an eye for Christmas. If your social media planning is anything like your last minute Christmas shopping habits, you’re cheating your business out of some major opportunities. It truly is the most […]
