How to Write an Effective Social Media Caption

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A huge part of social media is the creative aspect, and when we think of “creative” we default to thinking about videos and photos. While these elements are important and should illustrate your product, service, or whatever else your brand … Read More

Keeping Fans Engaged on Facebook to Boost Your Organic Reach

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It may seem like establishing a presence on Facebook is impossible without paid posts. Even though social media has become a ‘pay to play’ game for many brands, organic content is still useful if you are able to keep your … Read More

Instagram: What To Think About Before You Join

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Did you know one billion people use Instagram every month? Instagram is also the second-most downloaded free app in the Apple app store after YouTube. It’s estimated that in the year 2020, 75% of U.S. businesses will be on Instagram. … Read More

Facebook and YouTube Try to Protect Their Users While Pinterest Helps Advertisers

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In the news this week, you will learn how Facebook and YouTube are promoting the safety of their users and what Pinterest is working on for advertisers that use their platform. Facebook Responds to October Open Letter On Monday, Facebook … Read More

Social Media Apps: The Most Popular of 2019

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Looking to add a new social media channel to your business’s marketing strategy? Apple has just recently published the most popular apps of 2019. We’ve quickly covered the list of the top 3 free social media apps with the biggest … Read More

Data Privacy Dominates Social Platform Changes for 2020

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The new year is bringing on a new focus for data-driven changes across many of the social platforms.  These changes will impact current users and new users.  Facebook Promotes Data Portability Those photos and videos you thought might be stuck … Read More

YouTube Lets Users Swipe Right

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Swipe right for the next video? Nope, it’s not Tinder. It’s YouTube! Here’s the inside scoop on all of your social media news. YouTube introduces a new option that lets you swipe to the next video. Facebook rolls out sharing … Read More

Three Keys To An Effective Call To Action

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Businesses want their ads and social media content to stand out but often have trouble with the first step: Getting someone to click. There’s very little point to spending hours on your content if nobody is looking at it, right? … Read More

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