3 Fundamental Reasons To Use A Landing Page
The landing page is an important part of any digital campaign. It is all about the destination, not the journey, in this case. With so much investment in traffic, many forget the second part of lead generation – conversions. A landing page can make the difference between converting prospects to clients or not. If your […]
NFL Games are Coming to your Twitter Feed
Twitter scores a touchdown and makes history with the NFL, meanwhile Snapchat is upping its game by closer connecting you and your friends, and Facebook is going futuristic by lending a voice to the visually impaired. Here are some major social media headlines in the news. Twitter’s NFL Touchdown Cord Cutters are doing their […]
Three Ways To Cultivate Company Culture
The best business owners understand that fostering a strong company culture is paramount to cultivating a work environment that is both focused and fun. Particularly in the creative industry, distinguishing your business by the values you uphold in your policies and practices can mean the difference between a dedicated team and uninspired employees. Here […]
3 Best Places for Longer Posts on Social Media
We’ve all been the victim of this social media misconduct: endless rants on Facebook. While the world’s most popular platform gives you the ability to write long form posts, it doesn’t mean this is the appropriate outlet for it. Reach the right audience and unleash your update without restrictions using these three platforms. Blogs Blogs […]
3 Easy Ways to Share Your Blog with More People
You finally worked up the courage! You’ve gone all in to share your thoughts and inner-most feelings with the world by blogging. But hitting the “publish” button isn’t the end of blogging – you must maximize your Search Engine Optimization (SEO) by sharing it with the right audiences. So how do you standout amongst all […]
3 Mistakes That Are Hurting Your LinkedIn Profile
LinkedIn is the perfect place to expand aspects of your resume that you couldn’t quite fit onto that one page resume limit or in a cover letter. As a professional, your LinkedIn profile is a landing page for your business, your personality, your community involvement and all other aspects that will show others why you’re […]
How to Boost Your Personal Brand on LinkedIn
When it comes to standing out among the masses on LinkedIn, which features set you apart from the 400 million other people on the platform? Besides a detailed resume and a good headshot, you need to identify what your strong suit is. Do you rock at research? Have you mastered Microsoft Office? Do you absolutely crush […]
3 Simple Reasons You Should Market Your Business On Instagram
Social media marketing sounds like such a complicated proposition for some businesses and a no brainer for others. Between deciding what channels to focus on and how to approach marketing on social media, the decision to move forward can be overwhelming. Facebook has long been the king of social media marketing. After all, in terms […]
3 Ways to Maximize Your Business Partnerships on Social Media
Though reluctant to admit it, most successful small business owners suffer the ‘sophomore slump.’ Following the initial growth phase, it can be tough to keep momentum rolling as new challenges present themselves and growing pains halt expansion. However, as is true in every other facet of life, we get by with a little help from […]
The 5 Signs It’s Time to Outsource Your Social Media
Epiphanies come in all shapes and sizes; consider this your come to Katie moment. Here are the five signs it’s time for your business to outsource your social media channels. Posts Are Inconsistent Posting on social media is like working out; you can’t take a break for an entire year and then expect to win […]