Social Media Bootcamp: How To Successfully Manage A Facebook Business Account
We are just a couple weeks away from the first Social Media Bootcamp class of the month-long series, and we’re starting with Facebook. After all, it’s one of the most used social media channels across the board for businesses and professionals. During this Bootcamp you will learn how to create a business page, what content […]
How Often Should Your Business Post On Social Media?
Creating a connection with your audience is important, but how often is too often? There is a fine line between being active on social media and being bothersome to your audience. Depending on the social media channels you are using, you are going to want to create a strategy based on the number of […]
New But Not Always Improved | Social Media Help Desk Episode 42
Everyone is always looking for the next best thing. In the social media world, something new doesn’t necessarily mean it’s been improved! This week on the Social Media Help Desk, KWSM President Katie Wagner is sitting down with Content Editor Layla Lameijer and Web Designer/Developer Angie Smith to discuss the newest changes coming to your […]
Social Media Bootcamp: Learn How To Use The Top Five Social Media Channels
Are you ready to get your business in it’s best social shape for 2019? KWSM Social Media Bootcamp is back and ready to help your business achieve all of its resolutions. During the month of February, there will be a social media Bootcamp every Friday covering the five main social channels your business should be […]
Should You Retweet or Quote Retweet on Twitter?
Twitter is an amazingly fun channel, but it can also be a frustrating one as well. But it is also one of the strongest channels in terms of networking and creating your brand’s voice. Often, brands will simply automate tweets and then ignore the channel. While keeping a steady stream of content is vital, it […]
What Is All The Noise About Podcasts?
You don’t have to work in digital marketing to know about podcasts. In it’s simplest form, a podcast is an episodic series of digital audio files which a user can download and listen. With platforms like Apple, Google Play, and Spotify, podcasts have made their way into many of our daily lives. We can stream […]
Best Practices For Your Facebook “About” Description
While there are plenty of social media platforms out there for businesses to utilize and connect with their audience, there is nothing quite like Facebook. With billions of active users every single day, having a Facebook page is crucial to expanding your business. If you want to bolster its value, there’s one section we recommend […]
Why You Need To Up Your Visual Game In 2019
It’s no secret that compelling and interesting visuals are becoming more and more important across every single social media channel. Videos in particular are on the rise. Facebook believes that around 80% of content will be video content by 2020. Lagging in your use of visual content can damage your brand, likely more than […]
A Look Back at 2018: KWSM’s Biggest Year Yet
If you have been keeping up with KWSM lately, you know that we’ve had quite a bit of good news to share. 2018 has truly been an amazing year for our team. It has been the year of new beginnings for us, from a brand new website to a brand new name. But don’t […]
Growing Groups | Social Media Help Desk Episode #41
Have you ever said to someone, just voice memo me? Well, Instagram wants you to start! This week, KWSM President Katie Wagner is hosting the Social Media Help Desk in Atlanta where Content Editors Adam Greene and Kim Elliot are breaking down the newest changes coming to Facebook and Instagram, the importance of Facebook groups, […]
