5 Reasons Social Media Isn’t Working for You

I have a pet peeve. It’s when people tell me that social media doesn’t work. ‘Oh, I tried social,’ they say. ‘It didn’t work for me.’ The implication being that Facebook is fine for everybody else but there’s something about their particular situation that is simply incompatible with social networking. In most cases, that’s just […]

Does Your Site Use a Contact Form? It's Time for an Update

At the beginning of April, Yahoo pushed through a new policy in their effort to stop fraudulent emails.  Two weeks later, AOL announced the same changes, with more email service providers expected to eventually follow. What does this mean for your business?  If your email campaigns attempt to send any emails from @yahoo.com or @aol.com domains […]

How Pinterest Guided Search Can Help Your Business

Since it came on the social media scene in 2010, Pinterest has been a powerful visual tool. It’s the place for “discovering good stuff, saving it for later or acquiring stuff right away,” according to the company blog. Last week Pinterest took their goal of helping people find good stuff a step further with the […]

Pinterest Debuts Promoted Pins

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

Why You Shouldn't Buy Facebook Fans

By purchasing fake Facebook fans, you will actually hurt the level of engagement on your page. Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: ninkicz

Social Media Content Ideas for Real Estate and Mortgage Professionals

Real estate agents, brokers, and mortgage professionals have a unique opportunity to tell a story on social media that resonates with their audience. Most of us are either homeowners, or dream of being homeowners one day. By creating content that ties into the concept of ‘home,’ you have the opportunity to connect with your followers […]

What Google+ Page Views Mean

  Recently, Google+ made a small but interesting update to their pages. Every profile page now includes the total number of times the user’s content has been seen by others. This new number is the sum of all of the views of the user’s profile, posts and photos since October 2012. Here’s how it looks on the profile […]

Optimizing your Blog Images for Search

The pictures on your website and in your blog posts are very important. They make your post more visually appealing and can help convey the message you are trying to get across to your readers.  In my opinion, every blog post should have at least one picture. However, aside from the visual and design benefits […]

3 Tips for Using Business Appropriate Hashtags

In the social media world, hashtags are everywhere. Hashtags are words or phrases proceeded by a number sign (#), which indentify messages related to a specific topic. A hashtag can appear within a sentence (We love #socialmedia marketing!) or after a sentence (Happy Cinco De Mayo! #holiday). Currently, hashtags can be used on Twitter, Instagram, […]

Facebook Launches Mobile Ad Network

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

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