Why Your Business Website Needs A Blog

Why Your Business Website Needs A Blog There are still many business owners who don’t understand the need for a blog. Many write it off as too time consuming or not worth the effort. In actuality, adding a blog to your business website can increase traffic and sales while expanding your brand. Here are just […]

Google and Twitter Team Up for Improved Tweet Search

WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence […]

Optimize Your Pictures For Pinterest

If your company uses Pinterest for business, one way to get your pictures noticed is to optimize the shape of the image. Pinterest allows only allows images to be a fixed width, but they can be an unlimited height. By modifying the aspect ratio of the image to be taller than wider, it will take […]

Get Ahead of the Curve with Promoted Pins

With over 70 million users, Pinterest has quickly become a vital place for businesses to build a presence. The social network has embraced mega-chains and small businesses alike, allowing an even playing field for content to be discovered based on its quality and popularity. Advances on the business side (such as user-friendly plugins, a straightforward […]

Easy Ways To Optimize Your Pinterest Profile

To get the most out of your Pinterest account, it’s high time you start treating it like some of your other social media outlets. After all, Pinterest is neck and neck with Facebook and Twitter when it comes to popularity. So why not take ten minutes to get the most out of your Pinterest profile? […]

Twitter Cards

Containing your ideas to 140 characters on Twitter can be a challenge.  Fortunately, there is an alternative.  Twitter cards allow you to publish pictures, videos, and links on twitter that appear in the same feed as text tweets.  By using Twitter Cards, you will enable yourself to publish a wider variety of content and stand out […]

Tweet the Big Game Like an MVP!

Do you need some convincing to ditch your month-end report for this weekend’s game? Here’s some super news: you can tune in for the greater good of your business! Regardless of whether or not you have the hottest ticket in town, live tweeting an event is a great way to build a connection with your brand’s […]

How to Claim a Custom URL on YouTube

YouTube recently updated their requirements for getting a custom URL. It used to be that anyone could get a custom URL simply by signing up for an account. In fact, you couldn’t have a YouTube account without a custom URL. That has all changed, probably due to the fact that people were setting up dummy […]

5 Tips For Incorporating Video in Your Social Media Strategy

Video is a media format that can convey complex information is an easily digestible format. It is quickly becoming one of the most popular forms of content on the Internet. Around 1 billion Facebook videos are viewed per day, and 76% of Americans are discovering new videos on social media. Tweets that contain embedded video […]

9 Things You Can Do to Improve Your Website’s SEO

SEO (Search Engine Optimization), can be one of the most difficult and confusing concepts for business owners to grasp. We want Google to like our website – and show it to lots of people – but how do we make that happen? In order to show up well in search, you need to be familiar […]

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