Author: Miranda Vazquez

Content creator creating videos for social media marketing

6 Tactics to Create Scroll-Stopping Video

Nearly half of U.S. consumers have made a purchase through social media, but we didn’t have to tell you that. The reality is that you already know. In fact, you’ve probably made a purchase because of a video you saw on social media, or chances are, you know someone who

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KWSM Mentorship Program: Diving Into Design

One of my favorite quotes is “If you’re the smartest person in the room, you’re in the wrong room.” As a Junior Content Creator for KWSM, this is a quote that I like to keep in my back pocket because I am surrounded by incredibly talented, creative, and meticulous professionals

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how ugc tells your brand story

How to Use UGC to Tell Your Brand’s Story

Picture this: You’re shopping online for something to wear to your next Vistage presentation. You find exactly what you’re looking for, but before you click add to cart, you read the reviews to ensure you’re getting something quality. In the customer review section, you’re met with a glowing review from

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Graphic Design for Beginners

If you’re a business owner who can talk about the benefits of your product all day, but you struggle when it comes to creating polished, professional-looking graphics on social media, this blog is for you. Maybe you know when your design looks off, but you may not have the vocabulary

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Content creator creating TikTok content for a small business.

Is TikTok the Right Social Media Platform for Your Business?

You may know TikTok as a platform for creating dance and lip-syncing videos, but since its launch in 2018, it has quickly become one of the most influential social media platforms, skyrocketing creators and products to fame in short periods of time. Facebook and Instagram have been quick to jump

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Core Values at KWSM a digital marketing agency