Local Business to Get Customer Sales Boost with Newest Facebook App
Local businesses are often forgotten on large-scale social media platforms. However, Facebook is focusing a new app on them designed to generate more customers walking through their doors. It’s one of the social media stories in the news this week. Google is Adding Celebrity Videos to Make Search Results “Fun” In a way to make […]
Facebook Ads for Local Business
If you are a fledgling business with a brick and mortar location, social media marketing can be a great way to drive word of mouth and its accompanying foot traffic. The one caveat is that unless you are already well-connected to your local community, it can be difficult to reach customers that are actually within […]
4 Alternatives to Facebook Ads
Facebook has and always will be one of the social media giants. It collects a variety of data, allows friends & family to share posts, gives brands a space to run promotional pages, and of course, allows advertisers to reach their target audience in a highly targeted way. However, if you feel that now is […]
In the News: Google, Facebook, and YouTube Share New Ad Updates
As a business owner, you are always trying to find ways to raise brand awareness and encourage your audience to buy from you. Now, Google, Facebook, and YouTube are making changes to their ads platforms to help. Google Creates a New Way to Track Video Ad Conversions Although users may not physically click on an […]
Facebook Introduces New Tools Centered Around Mental Health
With three more months to go in what has been described as one of the worst years in recent modern history, the 2020 memes are still going strong. They have been used to compare this unprecedented time to a dumpster fire, a toothpaste flavored bag of chips and dubbed March the longest month ever recorded. […]
Las Vegas Reopens COVID-19 Relief Grant Program for Local Businesses
2020 has been a difficult year for small businesses and many of those have struggled to create new strategies for operating and marketing their Las Vegas businesses. Between city closures and hesitant customers, brick and mortar establishments still have many obstacles to overcome. In response to the more than 500 small businesses still being impacted […]
In the News: Coronavirus Dominates Social Media as Facebook Bug Blocks News Articles and YouTube Relies More on Technology as Employees Stay Home
The coronavirus is affecting businesses all over the country, and users are turning to social media for correct information and support. This is why we need these social media platforms to work properly now more than ever. Both Facebook and YouTube are working on improving their platforms during this crisis. Facebook Encounters Glitch and […]
Instagram is Making a Major Change While Facebook Says Goodbye To Its Trending Section
Instagram is once again expanding your capabilities when it comes to video, while LinkedIn introduces a detailed location-based service called Your Commute. Facebook offers a fond farewell to its Trending news section. These are a few of the social media stories making news this week. Longer Videos Are Coming to Instagram Can’t say we didn’t […]
How to Expand Your Local Reach with LinkedIn Ads
With online advertising, an out-of-the-box outlook can keep ideas fresh and help you take your marketing strategy to the next level. Facebook’s advertising platform is a tried and true way to promote your business, and we will always advocate for utilizing Facebook ads, but like a financial portfolio, you need diversity. By exploring different social […]
Twitter Video, Facebook 360 Live, Yik Yak's Downfall | Social Media Trends
2016 has proven to be the year of live video! Following the likes of Facebook and Instagram, Twitter has finally debuted its highly anticipated live video capabilities powered by Periscope. Meanwhile, Facebook is taking things one-step further as it combines live, 360-degree video for an unprecedented viewing experience, and popular college social network Yik Yak […]