Is Text Message Marketing Worth It?
Text message marketing has grown in popularity in the industry. Currently, 9 out of 10 consumers prefer to receive text messages from businesses over other forms of communication. Because of this preference, open rates for text messages are also significantly higher than other digital marketing pieces such as emails. With the new year around the […]
Why You Should Be Using Text Message Marketing
If you’ve ever done traditional marketing, you may know that billboards are popular along busy freeways because thousands of drivers have nothing better to do when they are sitting in bumper-to-bumper traffic. When it comes to rapid communication, text messaging is America’s preferred vehicle. In fact, we send 6 billion text messages per day and […]