Buying Facebook Fans

Just don’t do it. The key component of social media is the “social” aspect of it– that is, to interact with other people and to be, well, social. Purchasing your fans gives you no advantage in social media, only to seemingly build up your numbers and to give the illusion that you have worked hard […]

Not All Social Media Agencies and Services Are the Same

Working for a social media agency where we take our practice extremely seriously, it’s not a surprise that I feel irked when I see Internet “marketers” blithely tack on social media as an add-on service to their list of professions. It’s not an elitist thing, but the truth is nowadays everybody and their moms tout […]

Simple Strategies to Start on Social Media

If you’re new to using social media for your business, it can admittedly be overwhelming.  I have friends, long time college veterans of Facebook, who have disabled their Facebook accounts for personal reasons, only to come back later, barraged with all of the changes that Facebook invariably throws at us. If my friends, who I […]

Where Do You Find Content?

There is an abundance of information and content floating around in the internet, but the question is, what is the best? Surely, we all don’t have time to go aimlessly searching for good articles, links, facts and information everyday to find something to populate our social media content. Here are some ways that can help […]

Be a Better Listener on Social Media

You hear it all the time: In the real world, having good communication skills is crucial to achieving success in all aspects of your life, from your relationships to your career. And a key component of having good communication skills is learning how to listen, to think less about what you’re going to say next […]

How to Lose Credibility and Customers on Social Media

When I first started using Twitter to reach out to companies, I was impressed at how quickly some responded, or that they responded at all.  But then I thought, “It that really surprising?” You’re on social media for a reason: to socialize! If a company is on social media and chooses not to interact with […]

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