4 Simple Steps for Building Your Influencer Strategy
If you’ve spent any time trying to engage with your ideal audience on social media, you may have noticed something: it’s crowded out there. The number of social media users is growing and social media marketing is becoming a more integral part of businesses’ advertising strategies each year. It makes sense that organic engagement across […]
Selecting Social Media Influencers for Your Business
As more businesses enter the digital sphere, it’s becoming increasingly difficult to stand out. In many industries, it’s expected that businesses have a presence on Instagram, Facebook, and/or Twitter as a way to connect with their audiences and establish their brand. Just about any business with the budget can run paid promotions — scammers […]