What is Alt-Text and Why Does It Matter?

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If you’re somewhat familiar with social media and digital marketing, you may have seen the option to “add alt-text” to photos. Platforms like Instagram, Twitter, LinkedIn, and Facebook all now include areas for you to add alt-text to images and … Read More

Social Media By Generation: Which Platforms Each Age Group Is Using

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Between Baby Boomers, Gen X, Millennials, and Gen Z, social media use has become an integral part of everyday life. Whether they are using it to get in touch with old family members or looking for inspiration for their next … Read More

LinkedIn Highlights Employees with a New Update

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This week, we learn how much time teens really spend on their mobile devices, how much Instagram cares about their users, and what LinkedIn has planned for their new updates. Confirmed! Teens Commit to YouTube Most people assume that younger … Read More

A Picture is Worth a Thousand Words

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Posting a picture on social media takes about two seconds, but have you ever stopped and taken the time to analyze the photos you see? If you haven’t, you’ll realize that there is much more to a photo than what … Read More