Setting Goals In Google Analytics is Essential. Here’s Why.


By now, you’ve likely heard of Google Analytics. If you’re running a marketing program for your business, you’ve likely used it as well. This tool is extremely useful, but if you are not able to put in the time to learn it’s extensive capabilities, it can also be very confusing. No matter your skill level, […]

Setting Goals and Creating a Vision with the EOS Model

The quarantine and stay-at-home order has kept many of us from our normal rituals, but the power of technology, and a little flexibility from our team, ensures that nothing keeps us from our quarterly professional development workshops.    Each quarter, the KWSM Team gets together for an afternoon of growth and learning with a guest […]

Core Values at KWSM a digital marketing agency