Every firm has a story; our job is to tell it.
We create and execute integrated digital marketing strategies for law firms.
Digital Marketing Agency for Law Firms
We offer a full range of digital marketing services
designed to generate leads.
Founded in 2010, KWSM is a team of brand journalists that helps law firms create relationships with their clients and prospects. We work with small and mid-sized firms that lack the manpower or expertise to run a digital marketing campaign in house. We also support larger firms who may have a full marketing department, but need additional direction with the digital part of their marketing strategy.
As professional storytellers, we help legal professionals express themselves through great content, authentic social media, effective online ads and compelling websites. We’ll ensure that your online presence accurately tells the story of your practice, and delivers the results you’re looking for.
Gaslowitz Frankel, LLC, a fiduciary litigation law firm, realized they were in a niche area of law that few firms specialized in. They wanted to showcase their attorneys and demonstrate their expertise in the field. We created short videos about each attorney, as well as videos explaining each practice area. The video series has now become a staple of their marketing efforts – showcased on the website and in their newsletter, as well as on social media. They also chose to use original images of their attorneys in their website banners, instead of generic stock images. This content allows website visitors to make a more personal connection, and to better understand this complex field of law.
Andersen, Tate & Carr, PC, wanted to generate more leads for their attorneys specializing in criminal defense. We started producing original blog posts weekly, each with a call to action at the end, and optimized to show up well in search. We also created content that went out daily on Twitter, LinkedIn and Avvo, designed to drive traffic to the website. The firm reports that last year was their best year to date for criminal cases, and the only thing they did differently was add our content marketing campaign.
The Carter Law Firm, a consumer class action firm, wanted to increase the number of client leads they received from their online marketing efforts. We redesigned their website, giving the firm a clean, modern look that focused on building credibility and converting visitors into prospects. Within the first month after the new site launched, the firm began receiving 5-10 phone calls per week from prospects who had found their website.
Law Firms We've Worked With
Meet the KWSM Leadership Team
Inc. Magazine Best Places to Work
Rated 96/100 in 2020
VP of Strategy
Dir. of Operations
Every plan is custom
and tailored to your needs.
We don’t offer “packages” because inevitably when services are pre-determined, clients get more – or less – than they need.
Get a Free Consultation
If you’re looking for help with your digital marketing, we’d love to chat.
All our engagements start with a conversation to see if we are a good fit. We're committed to building a strong partnership to help you meet your goals.
In a hurry? Give us a call now at 949-436-5173