Why Does Your Small Business Need Social Media?

How does a roofing company with no social media handle bad word of mouth?

This would seem like a question that doesn’t need an answer.  As you’re reading a blog post on a social media site you’re already attuned as to why your business needs social media.  However, just in case you aren’t we would like to offer you this cautionary tale.

Work ON Your Social Media, Not In It

I had the opportunity to see Michael E. Gerber, the author of the E-Myth, speak the other day. I have read his book, but hearing him speak was a entirely different experience. Inspiring, thought provoking, and motivating don’t even begin to describe it. His message was so much bigger than just how to make money […]

OC On The Job: South Coast Glow

Meet Haley Staples, owner of South Coast Glow, Custom Spray Tanning. Watch Haley spray tan Katie and share with us some key points for maintaining your tan!

Online Videos-You Ought to be in Pictures, Really

YouTube is the most popular video hosting site and is second most popular search engine; it’s also owned by Google. Vimeo is the second biggest video hosting site, but only has a fraction of the number of videos that YouTube has. We’ll chat more about Vimeo and YouTube in a moment.
Try to think of something that can’t be better explained or demonstrated with video. Go ahead, try and think, we’ll wait here….See, everything is better (or at least different) with video. Sometimes, when it’s all about the amounts of content you have out there, different, i.e. more relevant search results are what counts.
A quick video about plumbing repair makes much more impact than a document telling someone how to do it. If it’s your business and you’re camera shy, than hire somebody to do the videos, it’s more cost effective than you realize.

OC On The Job: The Golden Collar

Meet Kelly Sceberras, a dog trainer and owner of The Golden Collar. Kelly shares her favorite tip for training your dog to walk on a leash.

Core Values at KWSM a digital marketing agency