She's Baaack! What I Learned From Stepping Away From My Company
If, as business owners, we don’t hold a vision for our companies, no one else is going to do it either. Who cares more about KWSM’s success than I do? And more importantly, if I stop caring (or just give it up for lack of time), who will pay the price? Not just me, but every member of our team. I have a responsibility to take time to focus on the business. I need to be calm and clear-headed enough to make smart decisions. And yes, sometimes that means stepping away from the laptop. I’ve realized that having a balance between doing the work and thinking about how we do the work is essential for success – and ensuring success is my primary responsibility.
Anti-Social: Why I'm Not Returning Your Phone Calls
As business owners, we all play so many roles in our companies. Answer the phone, meet with perspective clients, send proposals, follow up on proposals, check in with existing clients, send invoices, track down invoices, answer emails, return phone calls, do some marketing, keep the books, make appointments…. oh yeah, and somewhere in there, DO the work! And now, because we are all using social media so dutifully to grow our businesses, add to that: update Facebook, update Twitter, connect on Linked In, write the blog, check in on FourSquare, solicit reviews on Yelp, upload videos on YouTube, participate in Linked In Groups, respond to Facebook comments, retweet someone on Twitter, shoot new videos on YouTube… the list is never-ending. Sometimes I dream in a Facebook newsfeed. I swear I do.
Word of Mouth: Urbanspoon, Yelp and Angie’s List
Back in the way back day AM radio served the unique purpose of connecting people who needed things. Maybe they had something for sale or needed a service done to their house. Whatever, it was, they needed something and quite often a source from outside their immediate circle of influence could assist them. That was […]
Why Does Your Small Business Need Social Media?
This would seem like a question that doesn’t need an answer. As you’re reading a blog post on a social media site you’re already attuned as to why your business needs social media. However, just in case you aren’t we would like to offer you this cautionary tale.
Work ON Your Social Media, Not In It
I had the opportunity to see Michael E. Gerber, the author of the E-Myth, speak the other day. I have read his book, but hearing him speak was a entirely different experience. Inspiring, thought provoking, and motivating don’t even begin to describe it. His message was so much bigger than just how to make money […]
You Just Checked In At (Insert Location Here)
The Backstory: the whole way to the restaurant (Break of Dawn), I was thinking to myself: “Yes, if I check in on Yelp today, I think I will become Duke of this restaurant.”
