5 Secrets to Creating Office Culture
The key to finding a job you love isn’t always just the work you do, it’s the people you work with. As a leader, it’s important to create an atmosphere where employees look forward to coming to work everyday. Employees are happier at their jobs when they truly enjoy the people they interact with each […]
How to Get More Reviews on Yelp
While it may seem counterintuitive, Yelp has very strict policies about soliciting customers for reviews. Yelp even has a filter in place that is designed to catch reviews that are likely to be a product of a business soliciting reviews by putting their customers on the spot, or offering rewards. Yelp’s reasoning behind their policy […]
Move Over Like Button, Reactions Have Arrived!
Last week, Facebook CEO Mark Zuckerberg unveiled the long awaited ‘Reactions’ button on Facebook posts! And while it may not be the ‘dislike’ button desired by Internet trolls everywhere, this new feature allows users to express themselves unlike ever before. By hovering over the ‘Like’ button, users now have the option to choose between a […]
Snapchat Gets Swindled
You can’t stay logged in to social media all day to get the latest updates, but it’s okay because we’ve done all the heavy lifting for you! This week a new fad took top priority on Facebook, Twitter debuted the same flubbed feature a fourth time, and Snapchat got swindled. Here’s a look at what […]
Inside KWSM: Flee from the Escape Room With Our Talented Team!
Here at KWSM, we understand the value of collaboration. From the web development team, to the content crew, to the video production department, we know that being able to work well together is essential to what we do. That’s why for our recent team outing, we chose to solve the mystery of the Vacation Vandals […]
Social Media Lessons You Can Learn From the Presidential Election
The presidential election is still months away, but the hype leading up to it has been going strong for more than a year. Thankfully, you don’t have to throw your hat in the ring to get your business this kind of high-caliber exposure. Here are three social media lessons your business can learn from the […]
How To Make Your Company A YouTube Star
YouTube is the Mecca for video sharing, where 1 billion users actively interact every single day. As the world’s largest video site, YouTube is a platform for business owners to showcase a product, launch a campaign and educate the masses. Videos are shared on social media 12 times more than text and links combined. So […]
How to Use a LinkedIn Author Page
If you’ve consistently published on LinkedIn Pulse, you may have received an email recently from LinkedIn informing you of a change to the URL of your Author Page. Like many Pulse publishers, you may have wondered, “What is an ‘Author Page’?” No, you did not get signed up for an extra service. Having an Author […]
Why Your Social Media Channels Need A Spring Cleaning
Chances are, the aesthetic of your social media channels will undergo significant changes from the day you start your accounts. In fact, for most burgeoning businesses, they should change; experimenting with your brand voice is an important part of finding your niche in the world of social media. Even companies that are extremely well established […]
LinkedIn For Medical Professionals
For years, LinkedIn has been known as one of the most effective social media platforms for healthcare professionals. From establishing your practice’s brand to marketing its services, and even networking in groups with other medical professionals, LinkedIn can arguably offer you and your practice some of the best business-related opportunities available for professionals and job […]
