Don't Let Social Media Limit Your Message

    A look at limitations this week; Another algorithm is in the works for a popular platform, LinkedIn wants to protect your information, and Twitter may finally be tweaking its 140-character formula. These are some of the social media-related stories in the news this week.   Out of Character If you’re a frequent Twitter […]

Top 5 Reasons Professional Web Design Should Take Priority in Your Marketing Strategy

In today’s business world, buzz words get tossed around like candy when the topic of marketing comes up. SEO. Social strategies. Digital campaigns. Content creation. Self-syndication. The truth of the matter is that while these are valid and important marketing strategies, none of them will be successful at converting web-surfers into customers if users are […]

Instagram Gets A Makeover: Everything You Need To Know About the Newest Update

Say goodbye to the retro camera lens! Instagram’s most recent update unveils a completely new look that includes a modernized logo and new color scheme. And though little has changed in the technical department, the visual redesign has sparked rampant chatter throughout the social media world. Here’s everything you need to know about the newest […]

3 Reasons You Need A Social Media Strategy For Your Business

As you’ve probably come to realize, social media is here to stay. The more mobile and digitized our world becomes, the more social media channels will arrive and evolve to match our needs. With over 2 billion people using social media worldwide, your business cannot afford to miss out on social media. But you wonder, how? […]

Everyone Smiles for Emojis but not for Algorithms

The race for your attention and eyeballs is intensifying and YouTube wants you to chat about it. Instagram may have finally rolled out its algorithm, and emojis are evolving to show some girl power. These are the social media stories you might have missed in the news. Instagram Overhaul Instagram made one very noticeable change […]

Don’t Lose Another Customer: 6 Reasons Your Website Must Be Mobile-Responsive

It’s no secret: our culture is mobile obsessed. It doesn’t matter where we go, we see people on their phones at the beach, in the car, in line at the grocery store, and even while carrying on a conversation with friends over dinner. With today’s tech-savvy consumers, it’s widely expected that your website will operate […]

How to Create a Visual Flow on Instagram

The “flow” of your Instagram feed can make or break your account. You might be posting great content, with tons of original, beautiful photography but if you don’t present your content correctly, your feed could just end up looking cluttered and uncoordinated. Take a look around Instagram and you’ll notice that the most popular accounts […]

Social Platforms Fight For Bigger Piece of Content Pie

  Social media platforms are no longer comfortable with casual audiences. With each channel fighting for a larger slice of the pie, they are looking to lock us in with more original content – a move that also lures advertisers away from traditional media. These are the stories in the news this week.   Extended […]

Steps To Run A Successful Social Media Giveaway

If someone offered you a free meal at your favorite restaurant, would you take it? Probably. Now, if someone offered you a free meal at your favorite restaurant but required you to jump through a bunch of hoops, would you take it? Probably not. One of the most popular and effective ways for brands to […]

Four Surprising Ways You Might Be Sabotaging Your Facebook Content

You put a ton of effort into coming up with thoughtful, valuable content to share with your Facebook fans, but it’s just not getting the engagement you were hoping for. You start to second-guess yourself: where did you go wrong? The problem might not be with the content itself, but the way you are presenting […]

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