3 Video Marketing Tips that Drive Results

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In today’s climate, people are spending more time than ever before on the internet. That’s great for digital marketers, but we are still dealing with the fact that most people have very short attention spans, and it can be difficult … Read More

What is Interactive Video and How To Use It?

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With a majority of businesses incorporating video into their marketing campaigns, the various types of video continue to emerge. One of those video types if interactive video.    What Is Interactive Video? Interactive video allows viewers to interact first-hand with … Read More

How To Make Your Video Content Stand Out In 2020

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As the digital marketing space continues to evolve, new methods of content delivery become available.  Refresh your strategy and content throughout the year to take advantage of the many ways your audience consumes media. For example, look at the TikTok … Read More

How YouTube is Helping Creators Make (A LOT) More Money

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What a time for creators! After certain channels were affected by sudden penalties and demonetization, the pressure was on for YouTube to look into unique solutions to keep creators engaged with the platform. In a keynote address delivered at VidCon, … Read More

Boost Your Brand With Instagram Stories

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Building a social media presence for your brand is a no-brainer these days. As of 2017, the average person spends two hours a day on social media. Additionally, it’s a free marketing platform, so why not? Though even with the … Read More

Unique Ways to Utilize Video

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  If you haven’t utilized video as a marketing tool, you are falling behind. 87% of online marketers are using video content, and the numbers continue to increase in popularity each year. Knowing this, the pressure is on to come … Read More

Say Hello to IGTV

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Just when we thought we had all the social media platforms possibly available, Instagram launches IGTV. This new video platform disrupts the traditional TV experience with its modern, mobile-first interface, where all videos are created and played in vertical form. … Read More

Produce a Professional Video with your Smartphone

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Congratulations! Your business is up and running and you’re ready to get your feet wet in video marketing. Not ready to splurge on a high-end camera quite yet? No worries! Starting out, the best type of camera for your first … Read More