Facebook Bolstering Lead Generation for Businesses

Photo Credit: Instagram / aitdat

Even though Facebook recently changed its news feed to focus more on quality and engaging conversations between users, it hasn’t forgotten about businesses and how they can increase sales or generate leads through the platform. It’s one of the trending stories in social media this week. Facebook’s “Messenger Broadcast” App Helps Businesses Send Follow Up […]

Content Creation: Bringing The Right Pieces Together

Content Creation: Bringing The Right Pieces Together

Creating content is a lot like being a modern-day MacGyver. You may not use a safety pin, a stick of gum, and a watch to get out of a sticky situation, but you do have to scrape together various pieces of content. Whether you’re just starting out or you need some new ideas, here are […]

You Have 280 Characters On Twitter, But What Will You Do With Them?

You Have 280 Characters On Twitter, But What Will You Do With Them?

Well, it finally happened. The long-awaited character expansion hit all Twitter users this week. Instead of being constrained to a paltry 140 characters, users can now expand their thoughts with 280 characters. While most people will simply use the expanded text to Tweet longer messages, there is a lot more to the update that will […]

Google, Facebook, and Instagram are Ramping Up for the Holidays

The holiday season is approaching at warp speed, and the social media platforms are trying to give advertisers a competitive edge when it comes to e-commerce sales. Google, Facebook, and Instagram are updating their interfaces in the prelude to the holiday shopping seasons. Here are some of the trending social media stories in the news […]

Brands Respond to Twitter’s New 280 Character Limit

Like it or not, it’s official…Twitter has made the move to 280 characters. By raising the count from 140 to 280, Twitter hopes it will give users the ability to better express themselves and encourage more people to use the network. So why all the hoopla over a few extra characters? While the update may […]

How to Avoid Nuclear War on Social Media

How to Avoid Nuclear War on Social Media

One of social media’s biggest benefits is that you can interact directly with your audience.  However, this opens the door to trolls and other kinds of negativity. If you’ve ever been to a party with a guestlist the size of Facebook’s – you would know that not everyone likes your choice of punch. When you’re […]

How To Get Paid To Use Social Media

Twitter partners with both the NHL and the NFL, Michael Kors is set to begin exclusives via Instagram, and a new way to get paid just by using social media! These are some of the social media stories in the news this week. Twitter NHL and MLB Partnership: After Twitter officially announced a live-streaming partnership with […]

#MambaDay Takes Down Twitter and Teens Select Snapchat as Most Important

Twitter Takedown! Kobe and Steph slam-dunk Twitter, Facebook unleashes the chat bots, and teens select Snapchat over Instagram. Here are some major social media headlines in the news. While Steph and Kobe were on fire, so apparently was Twitter. Fans flocked to the social media site to share their love for the retiring Kobe Bryant […]

Why You Should Use Twitter Lists

You’ve joined the flock of tweeting birds on social media, but are you utilizing all of Twitter’s best features? Lists are a great way to not only better organize your Twitter feed, but also to increase the level of engagement you receive from others. A list is a curated group of Twitter users, with the […]

How to Build a Better Brand Using Twitter

Now, more than ever, it’s a good time to get focused on using Twitter to grow your brand, your business, or your blog. Growing your brand is not simply a matter of tweeting out great content, it is equally important that people are seeing your great content. Use these guidelines and soon your brand will […]

Core Values at KWSM a digital marketing agency