Before you start marketing your business, you need to know who you’re talking to. Understanding your target audience is one of the most important parts of any campaign. Like most businesses, you have a variety of people that you’ll be … Read More
Stick to one thought per post. Write less, not more. Put the important stuff first. When writing content for social media, how you say it is just as important as what you say. Much of your audience probably has full time jobs that do not involve being on Facebook all day, so don’t give them long, confusing posts that require lots of time and concentration. Give them scan-able posts that they can learn something from, and get back to work!