Why You Shouldn't Buy Facebook Fans

By purchasing fake Facebook fans, you will actually hurt the level of engagement on your page. Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: ninkicz

Social Media Content Ideas for Real Estate and Mortgage Professionals

Real estate agents, brokers, and mortgage professionals have a unique opportunity to tell a story on social media that resonates with their audience. Most of us are either homeowners, or dream of being homeowners one day. By creating content that ties into the concept of ‘home,’ you have the opportunity to connect with your followers […]

What Google+ Page Views Mean

  Recently, Google+ made a small but interesting update to their pages. Every profile page now includes the total number of times the user’s content has been seen by others. This new number is the sum of all of the views of the user’s profile, posts and photos since October 2012. Here’s how it looks on the profile […]

Optimizing your Blog Images for Search

The pictures on your website and in your blog posts are very important. They make your post more visually appealing and can help convey the message you are trying to get across to your readers.  In my opinion, every blog post should have at least one picture. However, aside from the visual and design benefits […]

3 Tips for Using Business Appropriate Hashtags

In the social media world, hashtags are everywhere. Hashtags are words or phrases proceeded by a number sign (#), which indentify messages related to a specific topic. A hashtag can appear within a sentence (We love #socialmedia marketing!) or after a sentence (Happy Cinco De Mayo! #holiday). Currently, hashtags can be used on Twitter, Instagram, […]

Facebook Launches Mobile Ad Network

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

How to Choose Pinterest Boards for Your Business

Have you given some thought to the idea of adding Pinterest to your social media strategy, but aren’t sure of what kinds of boards to create? Pinterest is a visually oriented social media channel, but that doesn’t mean you can’t utilize Pinterest if your business doesn’t sell visual products. Here are some ideas to help […]

6 Things to Know About Your New Twitter Profile

Your Twitter profile is about to get a new look. Calling the changes “a whole new you,” Twitter announced last week that it will be rolling out a fresh design and new features to user profile pages. So, what are the new changes? 1. Profile Photo Your current profile photo will be automatically resized to […]

31 Ideas for Your Next Blog Post

One of the most important aspects of a good social media marketing plan is having quality content to push out through your channels. Often, that means creating original content that showcases your expertise, establishes thought leadership, and provides value for your fans and followers. Writing a business blog can be a valuable tool for driving […]

Optimizing Your Facebook Posts for Mobile Users

  Did you know that Facebook has 1 billion active monthly mobile users?  The social media giant announced the milestone last week. Overall, the site has 1.28 billion active monthly users worldwide. This demographic may seem high until you look around and notice that seemingly everyone, from teens to seniors, has not only a mobile […]

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