Facebook Lookalike Audiences Increasing Sales Growth by 50%+

Businesses are capitalizing on their existing customer base to increase their sales revenues, and they are succeeding in a big way. It’s one of the social media stories in the news this week. New Twitter “Threads” Creating Longer Form Content To support longer form content since Twitter doubled its character limit to 280, the platform […]

KWSM Gives Back

The holidays are in full swing, and for many, this can be a chaotic time. That’s why it’s especially important to take a step back from the holiday madness and remember what’s important – it’s the season of giving, after all! At KWSM, we do that by giving back to the community. For the second […]

How To Create A Unique Holiday Vibe For Your Brand

How To Create A Unique Holiday Vibe For Your Brand

Although the holidays are a season of togetherness, it’s okay for your brand to strike out on its own path. With everyone re-decorating their websites and social content to look more festive, you’ll want to do everything you can to stand out in the crowd. If Rudolph the Red Nosed Reindeer can do it, so […]

The Social Media Trends To Prepare For In 2018

The Social Media Trends To Prepare For In 2018

  It’s December, and that means it’s time to start thinking about how you’re going to handle 2018. It might seem daunting, but having an idea of the trends rolling into 2018 will make you far more effective than trying to respond to the landscape as it changes.   There are a handful of strategies […]

Local Business to Get Customer Sales Boost with Newest Facebook App

Local businesses are often forgotten on large-scale social media platforms. However, Facebook is focusing a new app on them designed to generate more customers walking through their doors. It’s one of the social media stories in the news this week. Google is Adding Celebrity Videos to Make Search Results “Fun” In a way to make […]

Staying Organized in the Social Media World

Staying Organized in the Social Media World

Managing your company’s social media accounts isn’t always a walk in the park (there’s a reason companies pay us to do it for them!). Between staying up-to-date on current trends, posting engaging content on a regular basis, and networking with your audience, it can sometimes feel like you’re herding cats. So how do you combat […]

The Dos and Don’ts of Instagram Content Creation

When it comes to appearance, you cannot afford to make mistakes on Instagram! How your feed looks can influence whether a user opts in to follow your account or not. While the atheistic is important, don’t let this overshadow the quality of your content. If you’re using an Instagram business profile to promote your business, […]

Benefits of High Res and DIY Content

Benefits of High Res and DIY Content

It’s true what they say: there’s a time and place for everything. If you’re planning a snowboarding trip, you’re probably not going to pack a bikini and sandals. However, the moment you head to Hawaii, your bikini and sandals are at the top of the list. Keep this train of thought in mind when you […]

Facebook Is About To Change The Way Your Customers Talk To You.

Social media has completely shaped the way you communicate with your clients and fans. Instead of snail mail, phone calls, and dropping by in person, people are now tweeting at you and posting on your Facebook page. It’s helped people address issues and concerns quickly and publicly, which can grow your brand quickly. Now Facebook […]

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