Sometimes, Less Can Be More

It’s tough juggling so many social media platforms nowadays (shameless plug: if you’re having difficulty, why not hand over some of the work to us?), right? On top of running your business, do you even have time to update your Facebook status (several times a day!), tweet your followers, monitor your Yelp listing for reviews, […]

How to Lose Credibility and Customers on Social Media

When I first started using Twitter to reach out to companies, I was impressed at how quickly some responded, or that they responded at all.  But then I thought, “It that really surprising?” You’re on social media for a reason: to socialize! If a company is on social media and chooses not to interact with […]

Negative Feedback on Social Media? No Problem.

What a lot of people fear about using social media is having to deal with possible negative feedback.  It’s not an inevitable thing, but of course, putting yourself out there on the web subjects you to open criticism (and positive feedback, too!). So you did it. Your company is finally on Facebook! And look at […]

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