There are a number of ways you can promote your Facebook business page beyond advertising and regularly posting on the page. Facebook marketing works best when you take advantage of your personal Facebook profile, groups, and strategic partners to maximize … Read More
WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important … Read More
One of the biggest reasons that small business owners say they avoid social media is the belief that they just don’t have the time. We know you’re busy, but social media won’t (and shouldn’t) take up all of your time. … Read More
Social media is constantly changing. Every day, changes are being made to every social channel to improve the user experience. If you are not checking for the latest social media updates at least once a week, chances are that … Read More
If you have ever dabbled in Facebook advertising, you’ve most likely heard of Website Custom Audiences (WCA). WCA is Facebook’s advertising feature that allows you to create ads that target users who have previously visited your website. Why Does … Read More
One of the most underutilized tools that Facebook has to offer is their Graph Search. This feature is a powerful tool that will help you gather useful information about your competition. This gives your brand a big opportunity to analyze … Read More
As Facebook reach continues to decline, many businesses are beginning to utilize Facebook groups as a way to supplement their community building and marketing efforts. Facebook groups make it easy to connect with people who have a specific interest. … Read More
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