New Year, New Business Strategy

Are you looking to step-up your presence on social media this year? If so, you may want to look at putting more emphasis on Instagram.  Did you know that Instagram has more than a billion active users each month? If you break it down daily, the social network has more than 500 million active users […]

KWSM: a digital marketing agency Announces Merger with Modi Marketing

  KWSM: a digital marketing agency, a full-service digital marketing agency with offices in Orange County, CA, Atlanta, GA, and Las Vegas, NV is merging with Modi Marketing, a 6-year-old marketing agency based in San Diego, CA. The two companies will move forward under the KWSM brand.   “Combining our organizations gives KWSM more resources […]

Are Keywords Really Important for Website Content?

If you are blogging or creating content for your business’s website, you may be wondering if keywords are important to incorporate within your copy. The answer is, yes!   First, in order to understand the effectiveness of keywords, you need to understand the importance of SEO. SEO stands for “Search Engine Optimization.” Successful SEO provides […]

The Verified Badge: Getting the Stamp of Approval on Facebook And Instagram

Have you noticed those little tick marks next to some Facebook and Instagram profiles? Well, they’re more than just checks, they’re stamps of authenticity and a way to help validate your business. A checkmark means a person or business has been verified, which differentiates those accounts from others that haven’t undergone the process. It’s essentially […]

KWSM Atlanta Volunteers with Open Hand

There is always a sense of togetherness and goodwill that seems to come with helping those in need, but it becomes all the more special during the holidays. On the morning of December 23rd, the KWSM Atlanta team stepped aside from our work to volunteer at Open Hand — an organization that prepares, packs, and […]

3 Ways to Avoid Using Third Party Services to Post Your Social Media Content

At KWSM, we typically suggest that you do your best to stay away from posting your social content through automation and third-party services.  While it may be convenient, it could be doing you a disservice in the long run. It’s better to be live and active on your social media, and a platform such as […]

2019’s Top Twitter Trends

Whether there is an earthquake in California or Instagram has crashed (again), everyone immediately turns to Twitter to share their thoughts. This social media platform has become the go-to spot to find original memes and to talk about the world’s biggest news.    Conversation is Twitter’s superpower. In a recent shareholder letter, they said that […]

Will Blogs Still Be Relevant in 2020?

With the new year around the corner, many businesses are updating their strategies to engage with their audience. One of the most common questions we’ve heard is “are blogs still worth the effort?” Consider the following reasons to keep blogging in 2020.   Increase Your SEO Even if your audience only reads a portion of […]

Core Values at KWSM a digital marketing agency