Pinterest: Using Pins to Tell Your Story
At the end of 2019, Pinterest reported having more than 235 million users. Are you taking advantage of all those potential customers looking for “pinspiration?” The majority of users on Pinterest are looking for ideas for everyday solutions. They’re looking for answers to their fashion dilemmas, health and fitness goals, parenting and relationship questions, […]
New Tools and New Insights | Social Media Help Desk Episode 89
Have you thought about sending out a press release but aren’t sure it’s the right time to do it? In this edition of Social Media Help Desk, Host Stephen Wagner, Senior Content Editor Layla Lameijer and Content Editor Ivana Hermida discuss the most important question to ask when considering it. They’ll also discuss what you […]
How to Boost Your Engagement on LinkedIn
The use of LinkedIn has grown exponentially in the last few years. Utilizing LinkedIn can expand your professional network and help build your business. There are many simple things that you can do to boost your engagement on LinkedIn without having to set aside a large block of time. Post Regularly The algorithm for LinkedIn […]
Instagram Tests Desktop DMs, Facebook Sends Login Notifications, and LinkedIn Adds New Features
Two weeks into the new year and changes are flowing from popular social channels. In the news this week, Instagram rolls out testing for direct messaging for desktop, Facebook will begin sending notifications when you log into third-party apps with your Facebook account, and LinkedIn adds three new features for building better relationships with your […]
5 Tips to Write the Best Twitter About Section
Twitter is all about personality. The best Twitter bios are original and unique. Some businesses choose to throw their 160 character elevator speech up top. Others add in a few emojis. Whether your brand’s voice is serious or playful, your Twitter bio is the place to be true to who you are. To help […]
The Key To Your Success|Social Media Help Desk Episode 88
New rules for Facebook’s Messenger App, why using keywords are crucial, and getting that coveted blue checkmark on Instagram – Host and Content Editor Tiffany Lundberg, Senior Web Designer Angie Smith and Junior Content Editor Kayson Martin explains in Episode 88 of Social Media Help desk. In The News (1:10-5:14) What’s new in the world […]
KWSM Vegas Moves to the Arts District Downtown
There’s a lot to be excited about in the city of Las Vegas. A new football team (Go Raiders!), an up-and-coming arts district with murals and designs on display for everyone to enjoy, and the new KWSM office located just around the corner. We welcomed the start of 2020 with some significant changes in […]
5 Ways to Help You Decide What to Write
Writer’s block can be frustrating, especially when you’re facing a deadline. It’s inevitable that at some point in your career, you’ll need some new tips on how to get the creative juices flowing again. We’ve gathered 5 ways to help when you’ve run out of things to write about. Write Ideas Down Sometimes it can […]
When Should My Business Send a Press Release?
Is your organization considering entering the world of public relations? If you’re trying to reach an audience outside your usual sphere of influence, or simply trying to spread company news quickly, a press release may be the answer you’re looking for. Press releases make up a significant portion of PR and help disperse specific information […]
Level Up Your Marketing Plan With Our Video Studio Day
It’s no surprise that video has become one of the leading forms of content marketing. Not only is it visually compelling, but it also humanizes your brand. When you post your content to platforms like YouTube with effective descriptions, titles, and tags, you boost the visibility of your digital footprint even further. Why? YouTube […]
