Social Media Influencer

Out with the old, and in with the new! Social media is bringing forth new changes across channels, and we are always ready. Are you hesitant about these changes? Brace yourself; this week in the news, Instagram will now allow … Read More

Influencer marketing is one of the biggest growing trends today. Influencers are individuals that share their experiences about brands and convince others to try them out. They post on their social media channels and/or blog in exchange for free products … Read More

2016 had no shortage of buzz-worthy social media campaigns. And what did all these campaigns have in common? Creativity. From taking advantage of the latest trends, encouraging audience participation, or just simply thinking outside the box, the most memorable campaigns … Read More

If you’ve used social media, you know that it has value in expressing your brand voice, spreading your company’s message, and even converting to sales. But have you tried using social media to support your professional growth? Social media serves … Read More

It’s not enough to have a compelling story or concept; you need to know how to sell it to your readers. From the subject line to the CTA, every piece of copy in your email should be engaging and get … Read More

Twitter offers a variety of opportunities to increase your potential to get people talking. If your feed has become stagnant, it is time to up your Twitter game to the next level. Expand your involvement beyond the simple pushing of … Read More

It’s easy to rationalize hiring an intern to run your business’s social media. For starters, it’s cost effective. Your new social media guru can be paid in college credit or offered a starting wage salary. It also makes for a … Read More

Instagram is taking after parent company Facebook with a new “likes” feature as well as making it easier for users to report abusive content. Meanwhile, Twitter is taking a new approach to breaking news alerts, and Facebook is getting into … Read More

‘Tis the season for New Year’s resolutions! Just as you set goals for yourself going into 2017, your business can benefit from social media goal-setting. There’s no better time to kick the bad habits and position your brand for social … Read More

Tis the season for savvy social media campaigns, which means businesses must identify creative and festive ways to connect and engage with their customers. It is important for businesses to make these connections authentic and avoid decking their customers’ Instagram … Read More