Put Those Zombie Tactics to Rest on Social Media
One of the toughest parts of running social media is keeping up with how social media evolves. It’s easy to keep track of the new vernacular, the latest memes, and the biggest influencers, but keeping up to date on what strategies are working on the back end can be far more difficult. Many brands simply […]
Your Advertising Blueprint | Social Media Help Desk Episode 33
Facebook in 3D?! This week on the Social Media Help Desk, KWSM President and host Katie Wagner sits down with panel members Angie Smith and Layla Lameijer to discuss the latest news including Pinterest shopping trends, Facebook’s new 3D photo feature, as well as this week’s featured topic: how to attract readers to your blog […]
Is Instagram Becoming Facebook? | Social Media Help Desk Episode 31
Do we have an invasion of the body snatchers situation on our hands? This week on the Social Media Help Desk, KWSM President and host Katie Wagner sits down with panel members Stephen Wagner and I to discuss the latest news including the heads of Instagram stepping down, and seek to help you answer the […]
Social Media Meets Politics
We have seen a massive increase in social media over the past few years, with tremendous growth in both the personal and professional spaces. Government agencies are using it to communicate with the public and media. Since the oversaturation of parties and politics, many of the social channels including Facebook are taking steps to protect […]
4 Ways To Utilize Interactive Content To Engage Your Audience
Let’s face it; extraneous content is flooding our online world. As we become more experienced and involved in social media, it is more difficult to create content that is interesting to users. While posting aesthetically pleasing pictures is helpful, sometimes it is just not enough. Adding interactive elements to your content that your audience can […]
Know Your Audience | Social Media Help Desk Episode 30
For this week’s Social Media Help Desk, we’ve got the home field advantage! We’re back in our Orange County office for this week’s broadcast with guest host Alexandra Hall discussing all the current social media trends and news you need to know. Alexandra is sitting down with content editors, Layla Lameijer and Isaac Juarez, as […]
Social Media Bootcamp: Facebook
Everyone knows that having a strong social media presence for your business is extremely important to building your brand. While many of us have business accounts to several social media platforms, we often find ourselves with limited bandwidth to operate them or lack of experience to grow our channels into lead or sales generators. That’s […]
KWSM Livestreams from the Social Media Help Desk
It’s no secret. Livestreaming is all the rage for rabid fans of social media, and the platforms are pushing the media, too! We have livestreamed events, contests, and even product demos for clients, and they have been met with tremendous success. We often see 10x the reach and engagement of a static post, and we […]
