3 Easy Ways To Make Your Content More Appealing To Website Visitors

Getting visitors to your website is only half the battle. The real trick is making them stay, and even better, come back for more. Studies show that slightly less than half of visitors who land on a website page will leave the page almost immediately. So, how do you keep the attention of your visitors […]

What Buyable Pins Mean for Pinterest & The Social Media World

On June 2, Pinterest officially announced that buyable pins will be coming to their channel. This is major news in the social media world and your company cannot afford to ignore it. The feature will first be released on iPhones and iPads in the coming weeks and will eventually expand to Android and desktop. Pinterest […]

Twitter Drops the Character Limit on Direct Messages

WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence […]

What is a Webinar? The Best Online Town Hall You’ve Never Tried

In anticipation of Social Media Day, June 30th, our office is abuzz with discussion about how to celebrate and share our expertise. After plenty of debate, we decided a webinar would be the best way to communicate our knowledge of social media. That got us thinking: what percentage of the general public understands and attends […]

3 Ways to Avoid Annoying Your Customers on Social Media

We all have that friend who sends us non-stop game invites on Facebook, the friend who constantly rants on Twitter about everything and anything, and the one whose baby’s pictures flood our Instagram feed on a daily basis. We may love our friends, but if their behavior on social media is annoying, the “block” and […]

How To Expand Your Reach On YouTube

Videos can be a great way to share information and grow your brand online. Creating valuable and informative videos will demonstrate your expertise in a particular field, and since YouTube has more than 1 billion users, uploading the video there can help you expand your reach to a wider audience. But, just as with any other […]

How To Stand Out On Social Media

Imagine a place where millions of people from all over the world come together and each has their own unique message that they want to share with everyone else. In this place, people are fighting for each other’s attention. People are yelling, pushing and walking over one another trying to attract a crowd that will […]

Buyable Pins are Coming to Instagram

WHAT’S RELEVANT THIS WEEK IN SOCIAL MEDIA The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis. It’s important to stay informed of the current issues and trends so that your social media presence […]

Successfully Starting Over: How to Turn Your Social Media Presence Around

As more businesses begin to realize the power of social media to grow their brand, abstaining from digital marketing ultimately means being left in the dust. The results are simply undeniable: a well-managed web presence can greatly enhance your brand recognition, customer service, and overall sales. Yet without any sort of established protocol on how […]

4 Reasons Why You Should Create Carousel Ads on Facebook

Facebook advertising can be a powerful tool for your company’s digital marketing strategy, but the platform’s traditional format leaves a lot to be desired. After all, it’s no easy task to give someone an idea of what your company has to offer using 90 characters and a narrow landscape image. Fortunately, this cookie cutter template […]

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