2013 Super Bowl’s Top 3 Social Media Lessons

Well, that was an exciting Super Bowl game! In between the Harbaugh family tension, Beyonce’s fierce performance, the blackout, and oh right, the game itself, there was plenty to talk about. And boy, did the world talk! On social media, that is.  This year’s Super Bowl yielded three times as much social media activity than […]

Overgram: Because A Picture is Worth a Thousand [Cool Looking] Words

Overgram is a Social Media App for the iPhone that has been gaining a lot of popularity over the past few weeks. Probably because it’s actually pretty neat. What Overgram allows you to do is to add interesting typography to your photographs. Why is this of any use to anyone besides an art graduate with […]

What is Vine?

Haven’t you heard?  There’s a new social media channel! If all it took were a new social media channel to get me excited, I would be in a constant state of euphoria.  It seems that new social media sites are literally showing up everyday.  However, there is one new app that is actually worth knowing […]

Driving YouTube Traffic with Pinterest

I bet you are wondering what YouTube and Pinterest actually have to do with one another. Well, aside from the fact that they are both highly utilized Social Media channels – they work as a great team to complement one another. This means that you can use both channels together to bring yourself more business. […]

3 Ways to Improve Your Facebook Posts Right Now

Fewer and fewer Facebook page updates are getting seen by fans. You’re posting good information, but no one seems to be listening or caring. What’s the big deal? It’s not your fault– Facebook makes it increasingly difficult for businesses to get in front of their fans because they’re aggressively pushing their ads. Pay for Facebook […]

Mix Tapes and Tahitian Fruitcake: Keeping your Facebook Page Relevant

  Have you ever walked into a business where the shelves are dusty, the paint is peeling and the soundtrack is a poorly recorded mix tape from the early 90s? If you have, chances are, you immediately walked out. One of the keys to gaining and maintaining a customer base is keeping your company’s image […]

Holidays & Social Media

It is imperative when managing your Social Media channels, that you pay attention to current events. If you are the social voice of your company online, I highly recommend to make sure that you are fully aware of upcoming holidays, keeping a frequent eye on the news, and tracking high publicity events. Holidays are big […]

Expand your LinkedIn Network in Several Clicks

How actively are you pursuing new contacts on LinkedIn? LinkedIn is a powerful channel to grow your professional network, but chances are you don’t have the time to sit down every day and seek out new people to connect with. But, here’s a useful LinkedIn feature that will help easily expand your LinkedIn network in just a […]

3 Tips for Joining the Popular Kids of Social Media

These days, you’d be hard-pressed to find someone who is not at least moderately active on Facebook. This opens up a plethora of opportunities for businesses to engage a new customer base and gain new clients….that is, if it is used correctly. Many businesses jump on the Facebook bandwagon without really knowing which direction it’s […]

Facebook's Graph Search Holds Powerful Potential for Businesses

Facebook has announced a foray into the search realm, and it’s causing quite a frenzy on social media.  You’re probably already familiar with Facebook’s current limited search functions, but the new feature, “Graph Search,” aims to revolutionize social searching on Facebook. How?  By making everything in its database searchable. Don’t get it twisted– Facebook doesn’t […]

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