Reflections from Brian Solis' Keynote

This past Wednesday I had the pleasure of attending the LinkedOC event featuring renowned author and thought-leader, Brian Solis.  Solis is the author of the best-selling book “The End of Business as Usual”, and his keynote revolved around the book’s themes of  social commerce and social media in business. The consumer marketplace and the way […]

Why Are You Ignoring Me?

That’s the question that is going through my head right now.  I feel the same exact way as when I am put on hold with my credit card or bank for a very long time.  I call it being put on ‘ignore’… Chau wrote a blog recently about her experience with a certain company and […]

Be a Better Listener on Social Media

You hear it all the time: In the real world, having good communication skills is crucial to achieving success in all aspects of your life, from your relationships to your career. And a key component of having good communication skills is learning how to listen, to think less about what you’re going to say next […]

Be Smart on Social Media: Think Before You Post

With kids and youth becoming adept at technology at such early ages, teaching them how to be good digital citizens in order to avoid future repercussions has become a vital issue.  Youth need our guidance, but even adults need a reminder every now and then about just how important it is to be smart on […]

Where Was the Social Media in the Superbowl?

After watching the Superbowl yesterday, I was struck by how little social media was actually included.  There was so much hype about how social media was going to be SO incorporated this year.  They even had a social media command center for the event.  Every major social media advocate was anticipating how social media would […]

Sometimes, Less Can Be More

It’s tough juggling so many social media platforms nowadays (shameless plug: if you’re having difficulty, why not hand over some of the work to us?), right? On top of running your business, do you even have time to update your Facebook status (several times a day!), tweet your followers, monitor your Yelp listing for reviews, […]

How to Lose Credibility and Customers on Social Media

When I first started using Twitter to reach out to companies, I was impressed at how quickly some responded, or that they responded at all.  But then I thought, “It that really surprising?” You’re on social media for a reason: to socialize! If a company is on social media and chooses not to interact with […]

Negative Feedback on Social Media? No Problem.

What a lot of people fear about using social media is having to deal with possible negative feedback.  It’s not an inevitable thing, but of course, putting yourself out there on the web subjects you to open criticism (and positive feedback, too!). So you did it. Your company is finally on Facebook! And look at […]

Feel Like the Underdog? Social Media Can Help.

Sports make me really excited about the underdog. The idea that a team that had everything stacked against them came through and beat all the big guys to make it to the end is such an inspiration.  But it also makes me think a lot about the underdog in the rest of my life, especially, the […]

What is a Twitter Party?

The other week I was having a meeting with some friends who were planning an event.  In preparation for the event I suggested having a twitter party.  I then explained to them what a twitter party was and how to do it.  The next thing I hear about is they are planning an event and […]

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