How to Set Up Your Facebook Business Page
Social media marketing is the key to casually putting your brand’s information in front of an online audience. Where to start? You need a Facebook business page! While your website is the hub for your company’s online identity, your Facebook business page is the mother ship of social media hubs where customers and readers can […]
How To Rebuild Your Yelp Business Page
With an average of 85 million mobile users each month, Yelp reviewers hold the power to build or break businesses’ credibility. Aiming for a 5-star review from your target audience on Yelp has never been more important due to an increase in competition and an unlimited number of services for customers to choose from in […]
2 Simple Rules For Increasing Your Organic Reach On Facebook
If you think your Facebook business page has been struggling with reaching your audience, it’s not just your imagination. For some time, Facebook has been slowly decreasing the organic reach of pages in order to provide users with greater incentive to purchase Facebook ads. While paid ads can dramatically improve your reach, for some businesses […]
3 Simple Tips To Convert LinkedIn Connections To Clients
If you’re a business professional, you likely have a LinkedIn profile to interact and connect with like-minded individuals in attempts to improve your business. While you may have plenty of connections, you may be stuck in the conversion of those connections to prospective clients. Below are three simple tips to help you in your conversion […]
Pinterest Goes Pinternational
Christmas came early for all you social media aficionados who were hungry for change. This week one platform upped your insta-gratification, another threw you a party, and a third made you more worldly. Here’s a look at what you might’ve missed in social media news this week. Instagram Gets Intraweb Friendly You no longer have […]
Inside KWSM: How Productive Learning & Vision Boards Can Benefit Your Business
We spend our professional lives meeting and exceeding goals. But personal goals can play an impact in our professional growth as well. Recently, the KWSM team sat down for a personal development session with our good friend, Leisa Reid, of Productive Learning. Within a few minutes, she had us shouting out the things that we […]
Clear for Takeoff: The Power of Landing Pages
Much like launch pads help spaceships defy gravity and send astronauts hurling into space, an effective landing page can skyrocket your company’s exposure and have you exploring exciting new territory: major sales. Here’s why creating a landing page is one step for consumers and one giant leap for your business. What they Entail To the […]
Your Guide to Using Snapchat
Don’t be afraid of the ghost – we’re talking about Snapchat – the storytelling social platform that might be a great tool for your business. If you’re wondering whether it’s too complicated or takes too much time, this simple guide will dish the must-know how-tos of Snapchat. Add Friends Adding friends is easy. Start […]
Twitter Turns 10 Years Old!
A milestone this week for Twitter, the social media platform that allows you to spread your message to the world, 140 characters at a time. While some view Twitter as a major platform for pop culture fanatics, it has also become a must-operate channel for businesses. From CEOs to customer service, brands are connecting with […]
Your Instagram is Changing: Algorithms to Control Your Feed
The days of scrolling back to the last post on your Instagram timeline are about to be over. Instagram is ditching a chronological feed in favor of an algorithm-based feed. As the instant photo sharing app explained in a statement on their blog, its 400 million users miss approximately 70% of their feeds. In an […]
