What is a Twitter Chat?

Social media is a great tool to start a conversation with your potential customers. In fact, Twitter allows you to do just that in an instant 140 characters or less with an event called a Twitter chat. A Twitter chat is a scheduled, real-time conversation on Twitter with a group of people. You choose a topic, […]

Pinterest Rolls Out a Gifts Feed

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

The Number One Reason People 'Like' a Facebook Fan Page

The number one reason people ‘Like’ a Facebook fan page isn’t the best long-term strategy for you and your company. Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: @lisamgerken

The Importance of Marketing

A marketing strategy, when executed well, will help you build relationships with your prospects, and help to nurture relationships with your current clients. The words marketing and advertising tend to be confusing when they are lumped into the same category, but there is a notable difference. Marketing is your overall strategy to attract prospects and […]

Social Media For Law Firms

In today’s vast array of social media platforms, it can be challenging to know where to begin when building your online presence. When it comes to law firms, it is imperative to take control of your reputation on these channels. The percentage of law firms using social media is growing – slowly but surely. According […]

Facebook Makes Changes to Pages

Facebook announced yesterday that they are going to be making changes to Facebook Pages (Also called Fan Pages or Business Pages).  As usual, not a whole lot of information was released, but they did reveal a few of the major changes.  These changes will alter the look and functionality of the page. One of the […]

Instagram Secures an Advertising Deal

The world of social media is always renewing itself in some way or another. With frequent updates and resurfacing content, it can be hard to keep up with on a daily basis.  It’s important to stay informed of the current issues and trends so that your social media presence stays relevant. Using social media is one […]

How to Look Better on Video

Do you want to look better on video? Changing how you stand in front of the camera can make a bigger difference than you might realize! Want to see more of our Tip of the Day Videos?  Please subscribe to our channel on YouTube!     Photo Credit: @kingkay911

The Importance of a Good Website

Your website is one of the most important tools for marketing your business, and a good website is the foundation of all successful social media channels. These days, a strong online presence is essential to building a professional reputation and demonstrating your credibility. Often, your website is the very first impression a consumer will have […]

Why You Should Use E-Mail Marketing For Your Business

Email marketing has changed the way businesses communicate with their customers and potential customers. With a strong content marketing approach, email is more powerful than ever. It moves the conversation about your business in to a more personal environment: your inbox. According to HubSpot, email marketing as a channel was the third overall lead generation source for […]

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