Instagram’s New Recommend Feature
Something new just arrived to Instagram! The photo-sharing app will now show users suggested posts from accounts they do not follow directly to their Insta-feed. The feature began with a small rollout in December and has since made a quiet debut to all its users. This change is the second recent update that focuses on […]
New Year, New Marketing Strategy
The start of each year is the perfect time to experiment with new advertising tools and start the year off fresh with a new approach to digital marketing strategy and social media advertising. The best way to do that? Evaluate how you’re digital marketing is working and if that approach is working for you. The […]
3 Insanely Creative and Easy Ways to Repurpose Your Video Content
With the overflow of competition out there, releasing different forms of content is an absolute must. Gone are the days when we can link to our website every few weeks and call it marketing. Platforms like Facebook and Instagram are no longer just about a picture and a caption. You’re not in with the it-crowd—your […]
Get The Best Bang For Your Buck With Videos
Filling your closet with multi-purpose clothing is the same thing as filling your content closet with videos. They’re versatile, engaging, and are one of the pieces of content you can have. Get the most out of the videos you make by using them in these three different ways… Shareable Clips The greatest thing […]
Instagram Story Changes, Facebook Tackling Fraud, and Twitter’s New Success
Social media comes at us fast, and the changes in December show just how quickly the way you interact with clients and friends can transform. Facebook, Twitter, and Instagram have launched new tools and algorithms that will affect how you use the platform going forward. These are the social media stories in the news this […]
The Social Media Trends of 2018
2018 is knocking… And if you want to survive in this constantly changing social environment, you’ve got to learn how to adapt. In the last year alone, we saw Instagram hijack Snapchat’s user base, Twitter throw in the 140-character towel, and Facebook lay down the fake news law. It’s been a social media whirlwind, and […]
The Importance of an Effective Landing Page
Frustrated with conversion rates? Invest in a landing page! A landing page is typically classified as a stand-alone page that promotes a particular service, product, or element of your business. It’s also the main destination for all of your web traffic. Opposed to driving traffic directly to your main website, landing pages can be used […]
Mobile Website Search Engine Indexing Now Considered a Priority by Google
Facebook is taking aim at people begging for likes and comments. The platform will no longer display prominently in the newsfeed “spammy” posts that beg for user engagement in an attempt to make sure the user experience remains a high quality. It’s one of the social media stories in the news this week. Google Rolls […]
Social Media 2017: A Year in Review
People from all around the world used social media to collectively experience this year’s most important events, milestones, and trends – from pop culture to cultural movements. As 2017 comes to a close, it only seems appropriate to take a look back at the major moments dominating social media and seeing how they stack up. […]
Seal the Deal: How to Transform Followers into Customers
Whether your business is in its first year or its 30th, brand awareness is always essential for growth. That’s where social media comes into play. It allows you to make your brand name know to more people, get more visitors to your site and more followers on your profiles. But what good is having followers […]
