Snapchat 3D Filters, Facebook Instant Games, Twitter Moments | Social Media Trends

After capitalizing on the popular Moments feature on desktop last month, Twitter is now allowing users to create their own Moments slideshow feed directly from their mobile device! Meanwhile, Snapchat is proving its vertical video formatted ads and new 3D interactive filters are not a force to be reckoned with when it comes to its […]

Blog Post Guidelines to Beat the Writer's Block

Struggling with writer’s block? It happens to the best of us. If you’re maintaining a weekly blog for your company, chances are you may find yourself struggling to come up with creative ideas somewhere down the road. You can be utilizing your blog posts to further show off your company’s assets outside of your traditional […]

What 2016 Taught Us About Social Media Marketing

Social media is constantly changing and evolving. Old trends fade out while new ones rise to popularity, forcing brands to either adapt their social media strategies accordingly or risk losing relevancy in the online community. While the constant changes can be exhausting to keep up with, they come as a direct response to users’ desires […]

3 Instagram Accounts That Have Mastered The Art Of Fun

Social media is hard work, but at the end of the day it should be fun! Here are 3 Instagram accounts that have mastered the art of fun in their own unique ways:   The Whole Gang’s Here The team behind ban.dō’s Instagram marketing knows their online community like the back of their hands. From […]

Social Media Trends To Look Out For in 2017

Social media is always evolving. Looking at popular platforms such as Instagram, Twitter, and Facebook and you’ll realize how everything from the setup to the possibilities within the app has changed. With 2016 almost behind us, we’ve come up with three social media trends your business should keep up with to be extra successful next […]

How To Make The Most of Your Social Media Efforts This Holiday

  Ready or not, the holidays are here! With Thanksgiving officially behind us, it’s time to start hanging the social media ornaments. Translation? Whether your goal is to increase sales this season or simply create playful and engaging content, now is the time to put a holiday content plan into place. After all, social media […]

How To Use Facebook For Holiday Campaigns

  ‘Tis the season for shopping, as Christmas is a month away! Do you have a plan for your business’ Facebook strategy during the holidays? Planning ahead is key so that you can offer your customers the best holiday deals while they are looking. Holiday campaigns can be ideal for boosting engagement during the holidays […]

Instagram Is Going Live!

Instagram is taking after parent company Facebook after officially announcing that a new “live” feature will soon be made available to its estimated 400 million users.  In the mean time, Twitter is beefing up its business sector with two new chatbot services, and Snacpchat is taking a swing at augmented reality with its latest filters. […]

Facebook Ads and Relevance Score: How to Create the Perfect 10

Facebook advertising can be tricky. Delivering the right content to the right people at the right time is crucial to a successful ad campaign. But how do you find that sweet spot? Ladies and gentlemen, meet Facebook’s mighty but often underused advertising metric – the Relevance Score. According to Facebook, “Relevance score is calculated based […]

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