Should My Business Have a Podcast?
Businesses these days are abuzz with thoughts of starting a podcast. Before you jump on the podcast train, it’s important to understand your capabilities and responsibilities in the long-term. After all, having an idea and following through with it are two different things. We’ve listed a few questions you should address as you consider starting […]
Does Your Marketing Plan Ignore 100 Million Active Podcast Listeners?
If you’re a business owner, you already know that you can’t afford to ignore digital marketing in a comprehensive marketing plan. No matter what industry you’re in, digital is king as mobile has overwhelmingly become our most common access point for the web. While many businesses already have their marketing initiatives spread over multiple digital […]
