At this stage of the social media game even the most tone deaf non-profit organization has some presence online. Non-profit organizations run their operations differently than a for profit company. Granted the business elements and financials are similar, but … Read More
But a mobile website is more than just a traditional website that’s been re-sized. Mobile websites play a different role in your company’s marketing efforts. These days many traditional websites include flash animation, forms, links, etc… the regular desktop website is designed to engage the visitor for as long as possible.
Mobile websites tend to be more functional in nature. Since not all smart phones are created equal, mobile websites need to be rather simple, in order to perform best across all of them. For example, not all phones support animation, so a mobile website should not have any.
As with most things ultra hip and cutting edge, QR codes originated in Japan. Those who don’t have a smart phone they may indeed mistake a QR code for a square blob of ink that dried in an odd pattern. … Read More
Just a friendly note from Foursquare alerting me that someone named ‘Kathi L’ is apparently getting to the gym more often than I am these days. And to add insult to injury, there are three smiling faces on my screen right under the banner ‘3 people are here.’ That’s right, they are working out right now, probably happily sweating through a Zumba or Body Pump class.
I’ve been reviewing like crazy for the last 4 or 5 months, but I finally did it. I was selected to be Yelp Elite. If you don’t know, Yelp Elite is basically just a badge that they put on your … Read More
If social media is the new hotness does that make PR old and busted? The relationship between PR and social media is interesting because it’s a combination of best friends who want to hang out together but are also competing … Read More
*Note: For our latest information on blogging, please click here! Business and personal blogs are totally different. The business blog is an extension of your website and your corporate culture. I know, you’re a small business with just a couple … Read More
Yes, I do. Thanks for asking. In fact, I don’t go anywhere new without checking it out on Yelp first… or Yelping, as I like to call it. It has saved me from a lot of bad places and has also led me to some of the best restaurants I have ever eaten at.
What do you think? Are we too liberal with our ‘likes’? Have we diluted the pool of fans to the point that a ‘like’ doesn’t mean anything anymore? And – perhaps most importantly – as professionals trying to use Facebook to grow our businesses, are we wasting our time trying to market to a community who may have ‘opted-in’ but perhaps doesn’t care?
‘You were just tagged in a photo’. It’s one of my most exciting and nerve-racking updates I get. On one hand, I am excited to see a picture of what I was doing, but on the other hand, a little nervous about how that picture looks!