Make Your Social Media Work Smarter, Not Harder
Running social media channels isn’t easy. Sourcing content, posting, checking your analytics… It all gets overwhelming from time to time, especially when you’re in charge of other parts of your business. Typically, social channels are the first piece to fall behind when you get overwhelmed, but they shouldn’t be. The key is to find better […]
Snapchat’s Copycat | Social Media Help Desk Episode 34
Does Instagram’s newest feature “Nametag” sound familiar to you? Well for Snapchat users, it probably does! KWSM: a digital marketing agency’s President and CEO Katie Wagner is hosting this week’s Social Media Help Desk alongside Content Editors Taylor Glaze and Isaac Juarez as they discuss this change and the best way to engage happy customers […]
Social Media and The Beauty Industry: What Type Of Content To Post
As 2018 wraps up and we all begin preparing for the new year, it is important to analyze your social media strategy. The new year is a great time to tie up loose ends and create a fresh start for your online marketing plan. It is evident that every type of business should be active […]
Put Those Zombie Tactics to Rest on Social Media
One of the toughest parts of running social media is keeping up with how social media evolves. It’s easy to keep track of the new vernacular, the latest memes, and the biggest influencers, but keeping up to date on what strategies are working on the back end can be far more difficult. Many brands simply […]
Your Advertising Blueprint | Social Media Help Desk Episode 33
Facebook in 3D?! This week on the Social Media Help Desk, KWSM President and host Katie Wagner sits down with panel members Angie Smith and Layla Lameijer to discuss the latest news including Pinterest shopping trends, Facebook’s new 3D photo feature, as well as this week’s featured topic: how to attract readers to your blog […]
Is Instagram Becoming Facebook? | Social Media Help Desk Episode 31
Do we have an invasion of the body snatchers situation on our hands? This week on the Social Media Help Desk, KWSM President and host Katie Wagner sits down with panel members Stephen Wagner and I to discuss the latest news including the heads of Instagram stepping down, and seek to help you answer the […]
Social Media Meets Politics
We have seen a massive increase in social media over the past few years, with tremendous growth in both the personal and professional spaces. Government agencies are using it to communicate with the public and media. Since the oversaturation of parties and politics, many of the social channels including Facebook are taking steps to protect […]
4 Ways To Utilize Interactive Content To Engage Your Audience
Let’s face it; extraneous content is flooding our online world. As we become more experienced and involved in social media, it is more difficult to create content that is interesting to users. While posting aesthetically pleasing pictures is helpful, sometimes it is just not enough. Adding interactive elements to your content that your audience can […]
Know Your Audience | Social Media Help Desk Episode 30
For this week’s Social Media Help Desk, we’ve got the home field advantage! We’re back in our Orange County office for this week’s broadcast with guest host Alexandra Hall discussing all the current social media trends and news you need to know. Alexandra is sitting down with content editors, Layla Lameijer and Isaac Juarez, as […]
Breaking Through the Noise | Social Media Help Desk Episode 29
We’re taking the Social Media Help Desk on the road! This week, KWSM president and Help Desk host, Katie Wagner, is live in our new Las Vegas office sitting down with content editors, Enes Ozekin and Amanda Llewellyn, to talk about all of the latest social media headlines and this week’s top featured topics: snackable […]
