YouTube Live Streaming, Disappearing Images, Facebook Multi-Product Ads | Social Media Trends
Facebook is taking its digital retail platform one step further with interactive multi- product news feed ads that will give retailers the ability to promote multiple products in a multi-level format. Meanwhile, Thanksgiving Day parade fans were able to experience the show like never before thanks to YouTube’s 360 live streaming throughout the entire show, […]
How To Make The Most of Your Social Media Efforts This Holiday
Ready or not, the holidays are here! With Thanksgiving officially behind us, it’s time to start hanging the social media ornaments. Translation? Whether your goal is to increase sales this season or simply create playful and engaging content, now is the time to put a holiday content plan into place. After all, social media […]
How To Use Facebook For Holiday Campaigns
‘Tis the season for shopping, as Christmas is a month away! Do you have a plan for your business’ Facebook strategy during the holidays? Planning ahead is key so that you can offer your customers the best holiday deals while they are looking. Holiday campaigns can be ideal for boosting engagement during the holidays […]
Instagram Is Going Live!
Instagram is taking after parent company Facebook after officially announcing that a new “live” feature will soon be made available to its estimated 400 million users. In the mean time, Twitter is beefing up its business sector with two new chatbot services, and Snacpchat is taking a swing at augmented reality with its latest filters. […]
Facebook Ads and Relevance Score: How to Create the Perfect 10
Facebook advertising can be tricky. Delivering the right content to the right people at the right time is crucial to a successful ad campaign. But how do you find that sweet spot? Ladies and gentlemen, meet Facebook’s mighty but often underused advertising metric – the Relevance Score. According to Facebook, “Relevance score is calculated based […]
Social Media Hidden Gems
You’ve heard about the big guys – Facebook, Twitter, Instagram, and chances are you are already using them to promote your business. Popular social media sites like these are important, but are you missing out on an opportunity by not expanding past the most talked about sites? We stress the importance of finding your audience […]
Get The Most Out Of Your Instagram Stories
Instagram Stories is continuing to step up its game. With a goal to increase users’ engagement, Instagram is allowing users to do more within Stories. You can now tag other Instagram users, add links and use Boomerang for your stories. How do you get the most out of Stories? Don’t worry! We’re sharing the […]
Instagram Beefs Up Stories With Boomerang
Instagram takes another step towards unseating Snapchat as the popular video-engaging site for quick content. Meanwhile, Pinterest is giving loyal users what they have been asking for, while YouTube is sharpening the content you see on the video king! These are the trending social media stories in the news this week! Pinterest Users Rejoice Over […]
The Importance of Brand Voice On Social Media
When it comes to social media, what you say and how you say it matters. Your brand’s personality is largely determined by the words you use. Every time your company posts to Facebook, sends a Tweet, or otherwise communicates online, you are giving your audience a better opportunity to know your brand. It’s this […]
Repurpose Like a Pro – A Guide for Sharing Your Blog Posts
As social media managers, we often stress the importance of having a social presence. As a focal point of both customer service and brand awareness, social media is important for your company’s success. Blogs are a great way to regularly connect with your customers, but they can also highlight your expertise and help establish credibility […]
