Katie sent us all a great article from the Content Marketing Institute that talks about the importance of brand consistency across social media. Like products, people and companies, brands have reputations and personalities too, and a brand’s voice must always … Read More
Have you been utilizing the Groups feature on LinkedIn? Groups is a powerful way to make connections and network with people, but is often an overlooked feature. You see, networking on LinkedIn can be a little tricky. LinkedIn is like the … Read More
Blogging. You see everyone and every business do it, and you’re probably thinking, “There are millions of blogs out there, why do I need to jump on the bandwagon?” Well, there’s a reason (or three) that so many people are … Read More