How to Optimize Your Business’s Yelp Page

In the time of the social media giants – Facebook, Instagram, LinkedIn – some of the smaller players tend to get overlooked. One of these small (but mighty) players is Yelp. Yelp boasts an average of 178 million unique users worldwide each month, so having an optimized business page can lead to major traffic in […]

How to Effectively Manage Reviews for Your Law Firm

We have heard time and time again that referrals are often the best source of leads for law firms. But now that everything has moved online, people are starting to trust comments and reviews as much as they would face-to-face recommendations.  Gathering and managing these reviews can seem overwhelming, but by constantly soliciting reviews and […]

Core Values at KWSM a digital marketing agency