Networking On Twitter: How To Tweet Talk Your Way Into Customers’ Hearts
When you walk into a room filled with people you don’t know, the best thing you can do is to dive in and start finding people that you vibe with. Once you do, you’ll find that you instantly have connections who will introduce you to even more like-minded people. The same idea applies to networking […]
The Pros and Cons of Using Multiple Social Media Accounts
While most brands have a presence on a number of different social networks, some brands go one step further with multiple accounts on a single network. Usually, we see this with large companies that serve different business needs or have multiple locations. What’s the reason for this and is it right for your business? Let’s […]
Instagrammer vs. Blogger vs. YouTuber | The Many Faces of Influencers and Which is Right for Your Brand?
Welcome to 2017, where a quick promotion from a former Bachelor contestant or Kardashian can take a company out of obscurity and straight into the public eye. Today’s generation of influencers has opened up an entirely different form of marketing, and like social media, there are different platforms businesses can use. Instagram, blogs, and […]
Photos Are The Windows To Your Brand’s Soul: 3 Types of Photos To Include In Your Content
When you walk into a store, whether you consciously notice it or not, the ambiance is what initially pulls you in more than anything else. Everything in the store, from the decorations to the lighting to the chairs, tells a story. This is exactly what it’s like when your audience looks at your social media […]
The Art of the LinkedIn Direct Message
When it comes to growing your LinkedIn network, sometimes a direct approach is your best option. But there is such a thing as being too direct – especially when you’re starting a relationship from scratch. So how do you go about this without coming off like a creep? You need a strategy that’s less stranger […]