How To: SEO for Pinterest
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Facebook, Twitter, and Instagram normally come to mind when people think of social media marketing, but what about Pinterest? Despite what you might think, Pinterest is pulling in over 250 million users monthly, so it’s certainly a platform worth looking … Read More

Mad for March Madness | Social Media Help Desk Episode 52
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The whole country, including our KWSM team, has gone MAD for March Madness. This week on the Social Media Help Desk, we’re kicking things off discussing how companies just like ours can leverage the popularity of March Madness in their … Read More

Instagram’s Branded Content Ads – What You Need To Know
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Sponsored posts have become a necessity for brands to get their content seen by their audience. As it continues to flourish, platforms are constantly revamping and introducing new features to support this growth. As more brands look to influencers to … Read More

Should You Be Adding Alt Text to your Social Images?
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Most people know that the alt text, also known as “alt tags” and “alt descriptions,” is the written copy that appears in place of an image that helps screen-reading tools describe images to visually impaired readers. Many don’t realize that … Read More

What’s Up With LinkedIn Hashtags?
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Hashtags – everyone has an opinion about them between how many is too many and if its worth to use them on certain platforms. Since the pound sign became a “hashtag” on Twitter in 2007, it’s been used to start … Read More

LinkedIn Tests Out Video Stories, Instagram Switches Up Profiles, and Google Helps Businesses Share Their Reviews
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There’s been a huge amount of change in the world of social media. LinkedIn is testing its own version of Snapchat’s Stories. Instagram is changing profile layouts and Google is helping businesses stand out and market themselves as Christmas gets … Read More

Twitter Teases Edits and Instagram Helps Shoppers
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Is a Huge Change Coming to Twitter? There’s been a lot of change in the world of social media. Twitter is considering giving you editing power, Instagram opens the doors to additional insights, and Linkedin helps your business promote relevant … Read More

Twitter Faces Password Problems and LinkedIn Looks to Deliver More Leads to Your Team
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  LinkedIn wants to give you better leads for cheap; meanwhile, Instagram is enhancing your shopping experience.  But the big news this week in social media is the warning Twitter sent to its users.  These are the top social media … Read More

How To Improve Your LinkedIn Profile In Under 10 Minutes
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Keeping your LinkedIn profile updated and in tip-top shape is key. But it doesn’t have to take all day to do so! In fact, a few minutes and some minor tweaks are all that’s needed to up your LinkedIn game. … Read More

LinkedIn Updates Its Endorsements
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LinkedIn is getting a refresh! The professional networking platform recently announced it would be making changes to Endorsements, a feature that lets your connections give their stamp of approval to your skills and qualifications. Unlike other social networks that are … Read More

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