Facebook, YouTube, and Pinterest Want to Make Social Media a Safe Space
Social media is becoming safer for users each and every week. In efforts to improve self-esteem and manage harmful content; Facebook, YouTube, and Pinterest are testing new features and announcing new updates and improvements. Facebook Considers Hiding Users’ Like Count In July, an Instagram test started hiding the like count on photos. Now, there is […]
How Do I Determine Who to Connect With on LinkedIn
Hi ____, I’d like to join your LinkedIn network. We have all received e-mail notifications like this, but how do you decide if you want to accept this invitation or not? There are many factors to consider when choosing to accept or decline this invitation, but the first thing to consider is how many […]
How to Tweak Your Instagram Aesthetic for Fall but Still Stay on Brand
Fall is almost here! Fall is a great time for all kinds of businesses and brands, and it is one of the most popular seasons of the year! Incorporating fall into your Instagram aesthetic, whether you choose a full-on campaign or something smaller, is a great way to join the conversation and engage your audience. […]
Mastering Self Promo | Social Media Help Desk Episode 72
Self-promotion can be powerful, but if you’re not careful, it can become boastful. This week on the Social Media Help Desk, I sat down with our host Jeff Soto and my co-panelist Ivana Hermida, to discuss the latest social media news, how to best utilize your video content for social media, and how real estate […]
KWSM Promotes Angie Smith to Senior Web Designer
KWSM: a digital marketing agency is proud to announce the promotion of Angie Smith to Senior Web Designer. Angie has been a fixture as a web designer at KWSM. This promotion comes as Angie approaches her four-year “work-aversary” at KWSM. KWSM President Katie Wagner broke out our traditional promotion tiara and magic wand and added […]
How To Grow Your Instagram Following – Part 2
Last week on the KWSM blog, we discussed how to grow your Instagram following by first polishing up your account. In the second part of this series, we’re going to discuss how to actively build your follower count, now that your profile is poised for growth. Read on to see the best tips for making […]
How To Grow Your Instagram Following – Part 1
Social media today has the power to transform your business and take it to new heights. We’ve seen several examples over recent years of how brands with strong followings have turned that audience into a built-in customer base, particularly with direct-to-consumer retail brands such as Kylie Cosmetics and Glossier. Both of those brands took their […]
Mad for March Madness | Social Media Help Desk Episode 52
The whole country, including our KWSM team, has gone MAD for March Madness. This week on the Social Media Help Desk, we’re kicking things off discussing how companies just like ours can leverage the popularity of March Madness in their social content. Our host, Stephen Wagner, is then leading the discussion on Facebook ads as […]
Instagram’s Branded Content Ads – What You Need To Know
Sponsored posts have become a necessity for brands to get their content seen by their audience. As it continues to flourish, platforms are constantly revamping and introducing new features to support this growth. As more brands look to influencers to help them get their message out, Instagram has made changes to its influencer-marketing tools. Branded […]
Twitter Tests A New Layout
How often are you actually on your social media channels? Twitter is testing a new layout and analytics that could change your appearance. Meanwhile, Instagram opens the floodgates to sharing to multiple accounts simultaneously, and Google helps businesses share product information in search results. These are the stories trending in social media this week. […]
