Instagram Cuts the Cord to Allow Ads Without a Facebook Ad Account or Page
Instagram announced a new feature that will allow some users to create ad campaigns without linking to a Facebook Page. According to the social media giant, “You can now create Instagram ads without having a presence on Facebook. If you are promoting a post from your Instagram business account for the first time, you won’t […]
Brands Consider Cutting Facebook Advertising in July
A Facebook advertising boycott for the month of July is gaining momentum among some major brands. Companies such as Ben & Jerry’s, Eddie Bauer, Patagonia, REI, and The North Face have all pledged to pull advertising money from Facebook and Instagram through the month of July. The effort comes after civil rights groups launched the […]
How Digital Marketing Is Helping Law Firms Succeed
“We tried traditional marketing tactics such as print with little to no success and decided to invest our resources into digital marketing strategies. The investment has proved to be a much better source for new clients.” – Smith & Eulo Law Firm The world of marketing is ever-evolving. As time moves forward, so do the […]
3 Ways to Create Engaging Content with Instagram Stories
Instagram is an exciting and visual way for you to reach your audience on social media by using images and short videos. Entice your audience with creative and promotional posts about your business to show them what you have to offer. However, if that is your only tactic for content, you may find your business […]
How To Repost Pictures On Instagram
The term social media is quite literally defined by the Oxford Dictionary as “an application that enables users to create and share content,” but that’s much easier said than done on one very popular platform. If you’re on Instagram, you probably wish this app made it easier to share other people’s content with your friends. […]
How to Make Your Instagram Pictures Stand Out
It’s no secret that Instagram has become one of the most popular and widely used social media platforms ever. With over a billion users each month — spending an average of about 30 minutes a day on the platform — it’s clear that there is a large audience there to tap into. In order to […]
New Ways To Video Chat On Social Media
It’s a new twist to Facebook’s launch into the ever growing world of video chatting. The Social Network has now added the capacity for Instagram users to get in on the action from their Instagram Direct inbox. In May, Facebook launched a new feature called “Messenger Rooms” as an alternative to the popular Zoom app, […]
Preparing For The Future | Marketing Tactics As Businesses Begin To Reopen
As businesses across the nation begin slowly reopening their doors after the COVID-19 pandemic, a whole new set of questions are emerging. KWSM’s Marketing Solutions Managers Wendi Liechty and Jason Brady address some common concerns when it comes to marketing your business in our latest webinar. How Do I Plan For A Strong Recovery? It’s […]
Why Facebook and Google Are Stepping Up Their Video Chat Game
Zoom has become a household name thanks to the ongoing COVID-19 pandemic. Virtual meetings have surged over the last few months as people look to connect from home for both business and leisure. As a result, several platforms, including Google and Facebook, are increasing their functionality to allow more people to connect. Facebook has created […]
Social Media Changes We Can Expect For The Future
As the nation begins to slowly reopen, we can expect to see big changes to the way we’ll now interact, shop, and dine. Social Media is no exception; things have undoubtedly changed over the course of our COVID-19 isolation, and will forever be altered. Take Instagram, for example. With more than 100 million users, the […]
