Short and Sweet on Social Media

As business owners, you want to make sure that potential customers know a lot about your business. But using more words isn’t the best way to do so. Apply the phrase ‘less is more’ to your writing tactics on Social Media. Your company’s online presence serves as a credibility piece and the way your audience perceives […]

Good Content: The Secret to Lead Generation

Marketing today is very different than it used to be. In today’s environment, we have to move away from traditional mass marketing because we have so many tools to tune out marketing messages—DVRs and satellite radio allow us to skip commercials, we read fewer traditional newspapers and magazines and we collect a lot of information online […]

Core Values at KWSM a digital marketing agency